LifeLock, Inc. provides identity theft protection services for consumers; and identity risk assessment and fraud protection services for enterprises in the United States. It protects consumer subscribers through monitoring identity-related events, such as new account openings and credit-related applications; and enterprise customers through delivering on-demand identity risk and authentication information about consumers. The company offers LifeLock Identity Alert system, which provides its members with real-time alerts and a response system for identity threats through text message, phone call, or e-mail; and ID Score, an identity risk service that delivers on-demand assessment of the risk of an individual at account opening and throughout the customer lifecycle. As of June 30, 2012, the company served approximately 2.3 million paying members; and 250 enterprise customers, including financial institutions, telecommunication and cable services providers, government agencies, technology companies, large retailers, automobile and mortgage lenders, and e-commerce providers. LifeLock, Inc. was founded in 2005 and is headquartered in Tempe, Arizona.