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Last Post: 2/14/2017 4:35:28 AM - Followers: 66 - Board type: Free - Posts Today: 0, Inc. provides Chinese language Internet search services. Its services enable users to find relevant information online, including Web pages, news, images, and multimedia files through its Web site links. The company offers a Chinese language search platform, which consists of Web sites and certain online application software, as well as Baidu Union, which is a network of third-party Web sites and software applications.

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Investor FAQs

BIDU Share Structure per Yahoo Profile:
Authorized Shares (AS) = 825,000,000 Shares
Outstanding Shares (OS) = 34,727,972 Shares

The BIDU Press Releases

Primary IR Contact
IR Department
Phone: +86.10.8262.1188
Fax: +86.10.8260.7007
The Baidu Story

Many people have asked about the meaning of our name. "Baidu" was inspired by a poem written more than 800 years ago during the Song Dynasty. The poem compares the search for a retreating beauty amid chaotic glamour with the search for one's dream while confronted by life's many obstacles. "…hundreds and thousands of times, for her I searched in chaos, suddenly, I turned by chance, to where the lights were waning, and there she stood." Baidu, whose literal meaning is hundreds of times, represents persistent search for the ideal.

Baidu chose a poetic Chinese name because it wants the world to remember its heritage. As a native speaker of the Chinese language and a talented engineer, Baidu focuses on what it knows best - Chinese language search. Applying avant-garde technology to the world's most ancient and complex language is as challenging as it is exciting. At least people here at Baidu think so. As having diligently disclosed in the Prospectus of our recent Initial Public Offering, we believe there are at least 38 ways of saying "I" in Chinese. It is important that we master all the ways of addressing oneself in Chinese because our users depend on us to address every one of their daily queries. And trust us, pin pointing queries in the Chinese language is an art rather than a science.

Our mission is to provide the best way for people to find information. To do this we listen carefully to our users' needs and wants. Have we collected all the Chinese web pages they want to see? Are the pages current and up to date? Are the search results closely related to their queries? Did we return those search results instantly? To improve user experience, we constantly make improvements to our products and services. For example, we introduced "phonetic" or "pin-yin" search which allows our users to type in Chinese keywords using English alphabets. This feature is designed to skip the switching from English inputting to Chinese inputting and for when the user is not sure of the written form of a keyword. Our users definitely notice the many little things that we do differently to ensure a simple and reliable search experience every time.

In addition to serving individual users, we also serve as a media platform for online marketing customers. We not only provide our customers easy access to one of the largest online audiences in China but also targeted groups with defined interests as indicated by queries. Unlike traditional online advertising services which charge by flat fee, our marketing products and services are performance based. Our Pay for Performance model has taken the market by storm because it is cost effective and measurable.

We know that a lot of interesting things are going on in the Internet space, but we don't want to lose focus. China's Internet search industry is only a newly discovered territory. We see vast untapped grounds in our home base and we believe there are still plenty of prizes to be claimed by the best players.

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Bid Ask Day's Range
BIDU News: Baidu’s DU Ad Platform Brings Video Ads, Trigger Ads, and iOS Support to Mobile Developers and Advertisers 10:30 AM
BIDU News: Baidu to Report First Quarter 2017 Financial Results on April 27, 2017 04/14/2017 08:00:00 AM
BIDU News: Baidu, Inc. Files Its Annual Report on Form 20-F 03/31/2017 07:07:00 AM
BIDU News: Annual and Transition Report (foreign Private Issuer) (20-f) 03/31/2017 06:40:14 AM
BIDU News: Report of Foreign Issuer (6-k) 02/24/2017 06:13:33 AM
News News Alert: Baidu’s DU Ad Platform Brings Video Ads, Trigger Ads, and iOS Support to Mobile Developers and Advertisers 04/26/2017 10:30:00 AM
#1337   BIDU is you are a fan of bearish jones99 02/14/17 04:35:28 AM
#1336   Baidu Inc (ADR) (NASDAQ:BIDU) and BAIC Partner on trendmkr 01/10/17 11:08:47 AM
#1335   Baidu Inc (ADR) (NASDAQ:BIDU) and BAIC Partner on trendmkr 01/09/17 12:59:22 PM
#1334   JPMorgan upgraded BIDU but looks maybe overvalued: ValueInvestor15 01/09/17 11:49:45 AM
#1333   Is it ready to reverse recent bearish mood jones99 01/04/17 04:01:27 AM
#1332   BIDU looks good as money rotated into China jones99 08/16/16 04:10:40 AM
#1331   Weakness remains in the game but bears need jones99 08/04/16 04:01:50 AM
#1330   bidu holding up pretty well GreenThumb Investor 07/02/16 01:16:15 AM
#1329   i may have to join you monday on puts GreenThumb Investor 06/24/16 05:04:05 PM
#1328   I have JULY $125 puts :*( jimmybob 06/19/16 01:27:50 PM
#1327   BIDU calls Monday jimmybob? Thoughts much appreciated GreenThumb Investor 06/19/16 01:06:05 PM
#1326   This goes north IMHO check out chart GreenThumb Investor 06/19/16 01:05:37 PM
#1325   Held 62% where buyers more likely to show jones99 06/14/16 03:59:50 AM
#1324   BIDU was a great call, but it can jones99 06/01/16 04:04:01 AM
#1323   Baidu Takes Immediate Measures to Improve Online Marketing IPO$ 05/10/16 10:26:40 AM
#1322   $BIDU -> jimmybob 05/09/16 11:31:21 AM
#1321   $BIDU -> ‘Reliance on China health sector jimmybob 05/09/16 06:37:49 AM
#1320   BAIDU ($BIDU) FINALLY SHOWS O2O PROGRESS, THEN THIS… jimmybob 05/03/16 09:22:03 AM
#1319   Thx. Ok. IPO$ 05/02/16 05:26:00 PM
#1318   wont make too much sense now tho - NewbieViewbie 05/02/16 05:25:32 PM
#1317   I will check the prices of 140 and 180 IPO$ 05/02/16 03:05:12 PM
#1316   right. closer to 140 maximizes profits NewbieViewbie 05/02/16 02:57:14 PM
#1315   The sale of the put would help subsidize IPO$ 05/02/16 01:40:08 PM
#1314   in this case, buy a 180 put and NewbieViewbie 05/02/16 01:36:50 PM
#1313   What is a vertical put by the way? IPO$ 05/02/16 01:32:55 PM
#1312   long on some 180/140 may 20 vertical puts....thinking NewbieViewbie 05/02/16 01:31:40 PM
#1311   Yes right. Lol. IPO$ 05/02/16 01:29:06 PM
#1310   Looks like those expired just in time! NewbieViewbie 05/02/16 01:28:10 PM
#1309   BIDU blood bath today. Chinese gov't investigating Baidu. IPO$ 05/02/16 09:58:42 AM
#1308   The company beat the estimates of the street IPO$ 04/29/16 08:50:58 AM
#1307   earnings will be released before 8 PM EST IPO$ 04/28/16 04:17:32 PM
#1306   Up after hours IPO$ 04/27/16 09:03:48 PM
#1305   $BIDU reports Thurs AH’s-has closed the next day jimmybob 04/24/16 01:31:35 PM
#1304   BIDU News: Baidu to Report First Quarter 2016 IPO$ 04/22/16 10:27:51 AM
#1303   IPO$ 04/22/16 10:27:19 AM
#1302   Down today. Poor after market too. IPO$ 04/21/16 09:45:18 PM
#1301   $195 and climbing. IPO$ 04/19/16 10:50:48 AM
#1300   $194 and climbing! IPO$ 04/19/16 10:19:50 AM
#1299   Sell $182.50 puts paying $4.30 expiring 4/29/16 IPO$ 04/18/16 03:03:46 PM
#1298   I'm trying to sell the 172 puts but IPO$ 03/17/16 06:29:31 PM
#1297   At what price is a goy point into IPO$ 03/11/16 10:39:05 AM
#1296   $BIDU has closed +/-6.9% on average after earnings jimmybob 02/21/16 12:24:18 PM
#1295   $BIDU Technical Analysis ThetaTrader 01/02/16 06:02:06 PM
#1294   QUNR Figures Are Impressive! s402005 11/26/15 02:30:37 AM
#1293   These guys are by far and away Wildbilly 11/16/15 07:00:40 AM
#1292   Indeed.....It's fighting wit 200$. Hope we can finally s402005 11/06/15 02:21:16 PM
#1291   Cmon $200 break! @itsfinest408 11/06/15 09:44:29 AM
#1290   Might see $200 break next week... @itsfinest408 10/30/15 10:11:54 AM
#1289   BiDU is surely Beasting @itsfinest408 10/30/15 09:35:33 AM
#1288   Sweet gap!! AnG5640 10/30/15 09:02:29 AM