Management
Joe Riehl, President and CEO
Joe Riehl attended the University of California at San Diego from 1988 to 1992 pursuing a double major in Computer Science and Economics. He was recruited late in his senior year to join Electric Pencil Inc., a graphic design and advertising company whose clients included Paramount, Warner Bros, and Sony studios, as a new media specialist. Within one year he was appointed to the position of Vice President of Operations for that company’s Hollywood and LA offices which had over sixty combined employees. Projects he managed during this time included the marketing and design of many movie ads and artists albums, including several Disney movies, Aliens 3, Guns n Roses’ Use Your Illusion 1 and 2, and other topselling favorites. Yearly revenue for Electric Pencil during Mr. Riehl’s tenure rose from under $1 million to over $10 million within two years.
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