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10/17/10 9:18 AM

#67668 RE: dharms70 #67667

it depends on what you own it at. i dont think this pig will get above 2 cents ever i just dont think they will let it breath. Now 2 cents here is after a 20-1 reverse so i dont think the longs can get out. its at 6 tenths of a penny now. so if you bought now yes i think there is money to be made here but if your long from before the reverse your just screwed. so i think new people yes you could make money but the water is choppy.


i believe the retail deal will be a major retailer. but with this company 1.4 million in debt several things will happen 1) the deal is not a guaranteed sale so all unsold product gets sent back 2) they will have to finance the deal which means they will lose a huge portion of the profits there 3) they have to pay for damaged items in shipping so thats another profit killer. 4) the bulb doesnt sell i'm sorry but for all of the infomercial air times versus what you see in company revenues the bulb just doesnt sell. I'm not saying this because I don't like the company its just a fact. Its a bad economy and their bulb is expensive. I don't want to hear people say oh its this that or the other thing. Yes the shipping costs are prohibitive but the fact of the matter is you can buy a quality CFL bulb with out an ionizer for a lot less then this bulb costs. People just dont care about air ionization. Yes the people on this message board care but that is not market penetration. I dont see a retailer buying the bulb at cost x and then spending a boat load of money to create market penetration. Because the sale is not guaranteed it costs a retailer only shelf space to try this item. If it fails then bamn Zevotek has to buy the bulbs back and that's a killer.

There is a reason Walgreens never re-ordered the bulb, there is a reason Media Shop of Germany went and found another company to supply them. This bulb has been around the world now for the last 3 years and they just can't get it to pop. You only get so many chances at a first impression and this company has made so many missteps i don't think there is much left in it after this retail deal. Why haven't they gotten another product? I would venture to say because if i were an inventor I would not trust this company to be able to bring my product to market because of a bad track record.