Just another idea, as the end of the year is rapidly approaching, Watson might have a golden egg. Kendra is very linked with the church organizations, which all face the same demons as we do when it comes to identity theft.
I'm sure Watson has to be sitting on a ton of shares with unrealized gains. Donate them to a supporting non-profit organization, they have invested interest then.
He gets the tax write off, and saves the gains taxes. Win win.
He can always get more shares. Remember, a company with debt is better than a company making a profit in the Pink world. Granted, that flips when you want to move up.
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