I did not have an issue with the PR today as this is exactly what a vertically integrated company is supposed to do, utilize resources within the corporate structure. Though they could have spun it around the idea of "this is how much we saved by going in-house versus buying from the retail market". That would have added value to the vertical integration strategy the company touts.
More than likely the companies already on board are prohibited from purchasing this stock due to SEC "insider" rules.
I would like to see some substantial information from the company, not just more PR, this would help immensely at this point.
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