The way I understand it is that Brad in the LOI plans on buying or merging with the company.
Echelon Brands, Ltd., (Pink Sheets: ICTY.PK) formerly known as Eyecity.com, Inc. has signed a Letter of Intent to acquire and operate Sports Radio Broadcast, Inc. a licensed broadcasting company providing in stadium play by play to the crowds in the stadium, parking areas and the ever growing tailgate party areas.
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