Replies to post #9582 on Pura Naturals Inc. (fka PNAT)

[nsomniyak]

In general dilution would make a stock's price go down - more shares out, pie is the same size, so each slice of the pie (share) is worth less.

In practice the math is a little trickier, as when new shares are issued, the company receives funds in (the terms may are may not be great for prior shareholders).