1. The increase was done in mid year and it is easy to see the post split s/s was way too low.
2. When you ask "when it approaches this number" how are you certain it will approach 50 mill? Looks to me like the company has stopped the dilution which was the key problem.
3. You say nobody knows how many dolls were sold to walmart .... but my question is who outside of the company is supposed to know. No company reports how many units sold to one customer and the filings are not even out yet.