Yappn Corp. (YPPN)

[investora2z]

The company announced that it has signed an initial agreement with TSI Sports to begin support of online communications programs for up to 5,000 organized youth sports teams, representing over 280,000 players. As per the agreement, TSI and Yappn will jointly develop a number of online communications programs for youth sports programs. This will lead to revenues from the league programs and sponsorships by premium partners. Every team will have their own Yappn page where the players and their families can interact with the league to share real time league information, video training, pictures, updates and coaching programs. Importantly, this can be done in almost any language which increases the scope and scale of the possibilities. TSI is into providing sports leagues tools and technologies for sports and leisure administration. Yappn's multiple language concept will help it reach out to various sponsor markets. The sports / sponsorship market is a focus area for Yappn and this deal will help increase the exposure for the platform. It will help it gain access to the various stakeholders including the manufacturers and the sponsors. Growth in the sports sponsorship market is likely to remain robust and it represents a significant part of the total sponsorship market in North America. Youth sports teams have a far greater outreach as families are more involved at this stage of the life of a sportsman. The interactions on the social networking platform are, therefore, much more. Agreements like these will help increase the awareness about the upcoming launch of Yappn's multi-lingual platform, which may have several positive effects. This has good potential of helping the company in the initial phase of the launch, and will also be indicative of other possibilities in the market for the multi-lingual platform.