eCareer Holdings, Inc. (ECHI)

[db7]

"Business Development and Acquisition Strategies



Our business objective is to develop 12 specialized career websites that include career verticals and professional communities across four major industries: recruiting, healthcare, and energy & green technology. We have already acquired many domain properties specific to specialized careers in these industries. Fully implementing this plan will require a significant capital infusion.



The second target niche site to be launched in 2013 will utilize our unique eCareer Talent Acquisition System™ targeted at healthcare professionals who work on travel assignments. This site will serve allied health professionals including but not limited to nurses, therapists, pharmacists, radiologists and techs that work on 13-week assignments at healthcare facilities across the U.S.



Domain Properties



We currently own several hundred specialized career domain addresses which are reserved for future niche sites to be developed utilizing our Talent Acquisition System™ model. Some of the higher-level domains we will develop are Cardiologists.com, Radiologists.com and Pathologists.com.



Target Markets



Our targeted markets are recruiting and staffing firms, Fortune 1000 companies, and U.S. government agencies that have a continued growing need for difficult to find professionals in specialized niches as outlined below:



Recruiting and Staffing Companies, Individual Recruiters and Headhunters



This segment represents a primary customer market. They are potential clients for fee-based access to résumé databases, research, analysis, and talent acquisition consulting services. Our management believes this targeted market represents a large pool of potential advertising clients for our “recruiter” vertical, OpenReq.com™.



Fortune 1000 corporations, Small Companies and Hiring Managers:



Our management believes these organizations with varying advertising budgets will be the second primary market. Depending on the vertical, we will target organizations in specialized industries where there is competition for specific professionals and the cost-per-hire is driving strong online advertising budgets. Additionally, medium to large corporations have internal recruiting and staffing professionals, and this group represents another strong market for advertising services on OpenReq.com™.



Government Agencies:



U.S. government agencies and institutions face the same shortages for certain specialized professionals as the private sector. In the quest to acquire specialists in energy, IT, green industries research and other specialized fields, competition from private firms is a challenge. We will provide the technology and advertising platform for the most difficult to fill niche job markets for U.S. government clients. Most government agencies have internal recruiting departments and a strong demand for recruiters and staffing professionals, which will create additional potential advertising clients for OpenReq.com™.



Other Businesses:



Additional revenue can be generated from industry-and profession-specific vendor advertising, résumé database mining, talent acquisition consulting and “white label” corporate career pages as our client base grows.

"