INBI is almost certainly insolvent. The quarterly financials will be as ugly, if not more so, than the prior ones. And those were very ugly indeed.
This recent paid promotion or "awareness" campaign was almost certainly paid for by a shareholder who is very afraid of the upcoming 10-Q (as they should be) and wanted to get out. Fast. Needless to say, the paid promo did increase the volume, which was almost certainly them selling as fast as they could, but did nothing for the stock price but drive it down.
But then again, the purpose of a paid promo is always to generate volume for the person who paid for the promo to sell into (dump). Not to increase the stock price. And in that sense, last week's paid pump on INBI was mildly successful.