I think we'll get to the point where a Big Named athlete does some endorsements for STAU.
So far we can see a few big players using the product, so it's just a matter of time until one hires on for an endorsement.
So far we have Raiders QB, Carson Palmer, wearing an arm sleeve in a game, Oregon Ducks QB, Marcus Mariota wearing Incrediwear knee brace and some Cardinal pitchers wearing the product while playing.
Terje Haakonsen is a big name in snowboarding and if he truly is going to have his own line of Incrediwear, that is huge. Terje works with Burton Snowboards and the socks and braces will most likely be sold through the Burton site.
The last year has seen some pretty great exposure for the products. The only bad thing was that Bambosa, Mr. X screw-up and hopefully Jackson is working that out.
I am very hopeful for 2013, but will continue to ride this pig until she turns into a money crapping swan or crashes hard into the ground.