Nexus Energy Services Inc (IBGR)

[Bucks4Buckeyes]

It's good, but not huge - but at least it is a start.

Ben Henderson's endorsement is like 'ground floor' in the endorsement deals - just like PHAR is 'ground floor' in the OTC pain reliever market.

I found this article and thought it was interesting. We are quite a ways off from 'big name' endorsements - so be happy with what we can afford right now.
http://sports.whatitcosts.com/sponsor-nascar-team-pg2.htm

What It Costs To Sponsor A NASCAR Racing Team
by Paul Calore

$500,000 to $20 million+

With these astronomical expenditures NASCAR owners had to find someway to pay the bills-- in other words, for someone to subsidize their teams. Unlike the old days, the prize money for winning a race is not nearly enough. What used to cost tens of thousands of dollars a year has now skyrocketed to at least $15 million/year.

Corporate Sponsors

Always searching for an opportunity to display their logos to American consumers, corporate American realized that with an estimated 75 million fans, NASCAR racing was the second most popular sport in the U.S. (Football is number one) Considering the impact those millions of fans could have on their bottom-line, these companies salivated over the chance to support NASCAR events. In return, however, company logos would be prominently displayed on the cars, equipment, and uniforms. In addition, drivers were obligated to mingle with the guests in the corporate tent on race day, make guest appearance at corporate functions and in advertisements, as well as speak at employee pep rallies, all under the name of “personal services”.