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Wednesday, 12/01/2010 10:02:11 AM

Wednesday, December 01, 2010 10:02:11 AM

Post# of 202893
Eternal Image Signs Licensing Agreement With Legendary Rock Band KISS


Agreement Covers a Wide Range of Limited Edition Memorial Products
FARMINGTON HILLS, Mich., Dec 1, 2010 (GlobeNewswire via COMTEX) -- Eternal Image, Inc. (the "Company") (OTCQB:ETNL), a public company engaged in the design, manufacturing and marketing of officially licensed memorial products such as caskets, urns, monuments and vaults, today announced it has executed an agreement to design, manufacture and market a limited edition line of official KISS branded memorial products. The line will include caskets, cremation urns, bronze memorials, memorial prayer cards, registry books, memorial candles, and pet cremation urns--all designed after the famous rock band's iconic images. This license is worldwide in scope and has a multi-year initial term.
"While our contract with KISS is basically a private label arrangement, it also allows Eternal Image to sell some of these products through our normal channels of funeral homes and industry distributors," said Nick Popravsky, VP Sales and Distribution for the Company. "These unique products are geared specifically for KISS fans worldwide to purchase directly from the band via their mega website kissonline.com, which receives approximately one million hits each month."

About KISS

KISS, the legendary American rock band formed in New York City in 1972, is one of the most influential bands in the history of rock and roll. Their career milestones are staggering. KISS is one of America's top gold-record champions who recorded 37 albums over 36 years and has sold more than 80 million albums worldwide. Over thirty years of record-breaking tours around the globe include high-profile appearances at Super Bowl XXXIII, the 2002 Winter Olympics in Salt Lake City, the 2005 Rockin' The Corps concert dedicated to our troops in Iraq and Afghanistan, and, most recently, the 2009 finale of American Idol that boasted 30 million viewers.

The KISS legacy continues to grow, generation after generation. The unparalleled devotion and loyalty of the KISS Army to the "Hottest Band in the World" is a striking testament to the band's unbreakable bond with its fans. In 2009, KISS was nominated for induction into the Rock and Roll Hall of Fame. Sonic Boom, KISS' first album in 11 years and produced by Paul Stanley, is available exclusively at Wal-Mart, Walmart.com and Sam's Club. For additional information on KISS, visit www.kissonline.com


A man is a success if he gets up in the morning and goes to bed at
night and in between does what he wants to do. ~~~Bob Dylan~~~

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