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Electronic Game Card, Inc. and Bally Technologies Sign Worldwide Licensing
Agreement

IRVINE, Calif. and LONDON, Dec 04, 2009 /PRNewswire-FirstCall via COMTEX/ --
Electronic Game Card, Inc. ("EGC") (EGMI), announced today that it has signed a
worldwide licensing agreement with Bally Technologies, Inc. ("Bally") (BYI), a
leading designer, manufacturer, operator and distributor of advanced gaming
devices, systems and technology solutions. The licensing agreement provides EGC
with an immediate increase to its library of games with well-known product from
Bally IP brands.

Anna Houssels, Executive Vice President of Sales for Electronic Game Card, Inc.,
commented, "This licensing agreement launches our relationship with one of the
premier gaming companies in the world. We anticipate that this is only the
beginning of a long, deepening and prosperous relationship. Bally games are known
around the world with some of the best played games including Power
Progressives(TM), Quick Hit(TM), Goldbeard's Treasure(TM), Mermaid's
Treasure(TM), the Greek Heroes series, the Outdoor Wild(TM) series, World
Traveler(TM), Japanese Express(TM), Venice Romance(TM), Power Max Reels(TM),
Super Reel Jackpots(TM), and the Super Reel Jackpots(TM) series which includes
Diamonds & Roses(TM), Silver & Gold, and Firecracker Free Games(TM), to name a
few."

"As the oldest slot manufacturer in the world, we continue to push ahead into new
geography and transformative technology, always with the emphasis on solid and
dependable product performance," said Gavin Isaacs, Chief Operating Officer of
Bally. "EGC has developed a next generation game card that meets the high
standards we set for ourselves and it is emerging as a company that is offering a
dynamic product portfolio. We look forward to extending the reach of our brands
even further through their growing network."

Under the terms of the three-year worldwide licensing agreement that includes
renewal options, Bally will license to EGC its full and entire library, with the
exception of third-party licensed IP that may be separately negotiated, to be
used on EGC products for both Electronic GameCards(TM), deemed gambling, bingo or
lottery devices, as well as Electronic GameCards(TM) intended as promotional
products for non-gaming purposes. Bally will receive an initial license fee and
licensing royalty percentage on product sold over the term of the agreement
utilizing Bally Property and Trademarks. The marketing start date of the
agreement has been set for January 31, 2010.

"This strategic licensing agreement between EGC and Bally expands our game
library well beyond the immediate goal we set earlier this year. Not only does
Bally have an extensive game library of some of the most valued games in the
world, but it also has one of the largest dedicated R&D and Sales teams in the
industry, worldwide, that continue to develop and market the next exciting games
for players to enjoy," added Kevin Donovan, Interim Joint Chairman and Chief
Executive Officer of EGC.

Annual Stockholders Meeting

On September 14, 2009, the Company announced the postponement of its annual
meeting of stockholders until November 2009. With the untimely passing of its
esteemed Executive Chairman, the Lord Leonard Steinberg, and the subsequent
resignation of its chief financial officer, Thomas E. Schiff, the Company has
decided to further postpone the annual meeting of stockholders until January 2010
to provide more time to adapt to the resulting changes to its executive
management team. The resulting administrative changes have had no impact on the
company's business.

About Electronic Game Card, Inc.

Electronic Game Card, Inc., (EGMI), develops, produces and markets innovative
games to the casinos and lottery, toys and games, education, and promotional
industry worldwide. The Company's lead product is the EGC Electronic
GameCard(TM), a unique credit card-sized pocket game combining patent and
patent-pending proprietary technology of interactive capability with "instant
win" excitement. The "EGC Electronic GameCard(TM)" can be programmed to suit a
variety of gaming and promotion applications.

EGMI's client base is across the $100 billion global market of, sales promotion,
gaming and casinos, Indian gaming and state and national lotteries markets. EGMI
develops sales and marketing relationships with agents and distributors globally
and currently has agents and distributors in North America, United Kingdom,
Ireland, South Korea, Mexico, Italy, Sweden, Norway, Denmark, Finland, South
Africa Australia, New Zealand and Japan.

For further information please visit http://www.electronicgamecard.com

About Bally Technologies, Inc.

With a history dating back to 1932, Las Vegas-based Bally Technologies designs,
manufactures, operates and distributes advanced gaming devices, systems and
technology solutions worldwide. Bally's product line includes reel-spinning slot
machines, video slots, wide-area progressives, and Class II, lottery and central
determination games and platforms. As the world's No. 1 gaming systems company,
Bally also offers an array of casino management, slot accounting, bonusing,
cashless and table management solutions. The Company also owns and operates
Rainbow Casino in Vicksburg, Miss. For more information, please contact Laura
Olson-Reyes, Director of Corporate Communications, at 702-584-7742, or visit
http://www.ballytech.com.

This news release contains disclosures that are forward-looking statements.
Forward-looking statements include statements that are predictive in nature, that
depend upon or refer to future events or conditions, or that include words such
as "continue," "efforts," "expects," "anticipates," "intends," "plans,"
"believes," "estimates," "projects," "forecasts," "strategy," "will," "goal,"
"target," "prospects," "potential," "optimistic," "confident," "likely,"
"probable" or similar expressions. These forward-looking statements are based on
current expectations or beliefs and include, but are not limited to, statements
about maximizing gross profit dollars, the Company's potential to achieve top and
bottom line growth. Statements of historical fact also may be deemed to be
forward-looking statements. We caution that these statements by their nature
involve risks and uncertainties, and actual results may differ materially
depending on a variety of important factors, including, among others: the
company's ability to meet its obligations under existing and anticipated
contractual obligations; the company's ability to develop, market, sell and
distribute desirable applications, products and services and to protect its
intellectual property; the ability and willingness of third-party manufacturers
to timely and cost-effectively fulfill orders from the company; the ability of
the company's customers to pay and the timeliness of such payments, particularly
during recessionary periods; the company' ability to obtain financing as and when
needed; changes in consumer demands and preferences; the company's ability to
attract and retain management and employees with appropriate skills and
expertise; the impact of changes in market, legal and regulatory conditions and
in the applicable business environment, including actions of competitors; and
other factors as may be discussed in the documents filed by the company with
regulatory authorities, including without limitation, EGC's annual report on Form
10-K for December 31, 2008 filed with the Securities and Exchange Commission and
any other filings that identify important risk factors that could cause actual
results to differ from those contained in forward-looking statements. The company
undertakes no obligation to review or confirm analysts' expectations or estimates
or to release publicly any revisions to any forward-looking statements to reflect
events or circumstances after the date hereof or to reflect the occurrence of
unanticipated events.


Contacts:
Yvonne L. Zappulla
Managing Director
Grannus Financial Advisors, Inc.
[phone]
[e-mail]

Kevin Donovan
Interim Joint Chairman and
Chief Executive Officer
Electronic Game Card, Inc.
[phone]
[e-mail]




SOURCE Electronic Game Card, Inc.
http://www.electronicgamecard.com


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