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Thursday, 10/22/2009 4:39:21 PM

Thursday, October 22, 2009 4:39:21 PM

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UBS DVB-SH Technology Driving Innovation in Germany

Toronto, Canada, October 22, 2009 --(PR.com)-- Unique Broadband System Ltd. (UBS), a major developer of COFDM technology and applications, is proud to bring its solid expertise in the DVB-SH technology by participating in the roll-out and launch of the first DVB-SH network in Germany.

This project is driven by Fraunhofer-Institute for Integrated Circuits IIS, the Chair of Information Technologies (LIKE) at Friedrich-Alexander-University Erlangen-Nuremberg and CIRCOM Regional.

It aims at deploying and evaluating a complete end-to-end DVB-SH network in order to test the technology and carry out further research and development activities. These activities will consist of comprehensive field trials in the area of Erlangen and Nuremberg. The studies will be complemented by the evaluation of DVB-SH services and their distribution. To support the promotion of DVB-SH technology, Fraunhofer IIS has also developed its own DVB-SH receiver equipment.

“The launch of the first DVB-SH network in Germany is the result of Fraunhofer IIS and LIKE involvement in the testing of this new technology over the past few years,” said Prof. Heinz Gerhäuser. “Achieving this major milestone is demonstrating our leadership and innovation capabilities and we believe will support the roll-out of the DVB-SH technology in the market place.”

UBS’s participation in the first ever DVB-SH network launch in Germany is a recognition of the proven know-how in the design and manufacturing of DVB-SH transmission equipment that UBS holds” – says David Dane, President and CEO of UBS. “We are honored that Fraunhofer IIS and LIKE can leverage the expertise UBS gained through the thorough testing of its DVB-SH transmission equipment over more than one year as part of UBS involvement in the J-Ortigia Project.”

“UBS is convinced that this leading initiative in Germany will significantly contribute to the testing and commercial deployment of the DVB-SH technology in Europe” – underlines David Dane.

About Press Conference at Fraunhofer IIS

During the Press Conference that took place on October 6th 2009 at Fraunhofer IIS, the first live demonstration of DVB-SH technology was successfully made using UBS designed and manufactured DVB-SH Transmitter technology. In the photo, putting the DVB-SH transmitter into operation: Peter Sauer, General Secretary CIRCOM Regional, Prof. Heinz Gerhäuser, Head of Fraunhofer Institute IIS and Chair of Information Technologies; Dr. Elisabeth Preuß, Major of the city of Erlangen, Wolfgang Geus, Municipal energy supplier Erlangen

About Fraunhofer IIS

Founded in 1985 the Fraunhofer Institute for Integrated Circuits IIS in Erlangen, today with 650 staff members, ranks first among the Fraunhofer Institutes concerning headcount and revenues. As the inventor of mp3 and co-inventor of the MPEG4 AAC audio coding standard, Fraunhofer IIS has reached worldwide recognition. It provides research services on contract basis and technology licensing.

The research topics are: Audio and video source coding, multimedia real-time systems, digital radio broadcasting and digital cinema systems, integrated circuits and sensor systems, design automation, wireless, wired and optical networks, localization and navigation, imaging systems and nanofocus X-ray technology, high-speed cameras, medical sensor solutions and supply chain services. The budget of 80 million Euro is mainly financed by projects from industry, the service sector and public authorities. Less than 25 percent of the budget is subsidized by federal and state funds.

For further information please visit www.iis.fraunhofer.de, or contact: Marc Briele at marc.briele@iis.fraunhofer.de

About Unique Broadband Systems Ltd.

Unique Broadband Systems Ltd. (UBS) is a privately owned and operated world-leading designer and manufacturer of Wireless Digital & Audio Broadcasting technologies which has deployed systems and solutions for Terrestrial, Satellite & Mobile Multi-Media carriers and operators on five continents around the globe.

UBS’s head office, design and manufacturing plant relocated in Toronto, Ontario (Canada), 100% owned subsidiaries in Beijing China and the United States and sales and service depots in Pisa - Italy and Barcelona - Spain.

For further information please visit www.uniquesys.com or www.ubs-europe.com or contact Philippe Vermande at philippev@uniquesys.com.

About Chair of Information Technologies with Focus on Communication Electronics LIKE

The Chair of Information Technologies with Focus on Communication Electronics (German abbreviation: LIKE) addresses a wide range of topics in the area of information and media technologies: digital broadcasting, identification and localization of objects, navigation, embedded systems, man-machine and machine-machine communication interfaces.

LIKE was founded in 1999 as a chair endowed by the Fraunhofer-Gesellschaft. Prof. Dr.-Ing. Heinz Gerhäuser has been Leading Director of the Fraunhofer Institute for Integrated Circuits IIS since 1993. Close collaboration between Fraunhofer-Gesellschaft and LIKE based on a cooperation treaty with the University of Erlangen-Nuremberg opens new perspectives for research projects in information technology.

LIKE offers a range of lectures, seminars and practical courses which are integrated within the main study courses “Electrical Engineering, Electronics and Information Technology,” “Computer Science” and “Information and Communication Technologies.”

For further information please visit www.like.eei.uni-erlangen.de, or contact: Nives Berner at berner@like.eei.uni-erlangen.de

http://www.pr.com/press-release/187887

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