Friday, July 31, 2009 9:46:37 AM
WIBC was for years the #1 AM station for news,talk and sports in the city. They target most middle/older age folks who pay attention to current events. Most importantly, they carry Rush Limbaugh, who regardless of peoples views of him, has a huge audience. Last year they moved to the FM band.
This is a great choice for a marketing campaign!IMO
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