Thursday, May 07, 2009 7:34:35 AM
I talked to a gentlemen from EESO yesterday and they seem pretty genuine .
There green behind the ears (no pun intended)but seem like there on the right track.
The issue I see is they could have the best product in the world and have the worst marketing. IMO the 60's style tide commercials have to go. I understand that sometimes its the capital and that's all you have to work with but do it right.
Image is everything.
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