Diatect International Corporation (fka DTCT)

[RIGATONI]

Marketing...

Nice addition here imo...

Marketing

This past fall, we retained a key marketing consultant, Bob Jacobson, a retired Home Depot executive who built Home Depot's Lawn and Garden division into a $2 billion worldwide business. With Bob's assistance, we are planning for a much wider distribution in big-box stores and retail chains by adding groups of stores at a time. These efforts, complemented by the call center, have set the stage for multi-fold growth in the retail segment. To support and reinforce these initiatives, we will launch a major product recognition promotion program at both the consumer and distributor level. The scope of this program is unlike any marketing effort Diatect has ever launched.


~Rig