Med Gen's FABULUST(R) Featured in Hustler(R) Magazine
Last update: 11/21/2007 8:00:02 AMBOCA RATON, Fla., Nov 21, 2007 (BUSINESS WIRE) -- Med Gen Inc. (MGEN) ("MGEN"), manufacturers of nationally branded OTC healthier life products and specialty financial services, reports that it has signed a contract for 13 monthly full page advertisements in Hustler(R) magazine starting in the April 2008 issue. The advertisements will be supported by national 30 second TV commercials. An announcement will be made shortly regarding the signing of a long-term contract with a well known female personality that will promote Fabulust(R) in all media. The company reports that recent Internet and E-mail test promotions indicate a large demand exists for Fabulust(R) and warrants our moving forward with spending a significant amount of the companies advertising dollars. "The national market for sexual stimulants is estimated to exceed $5 billion and over $15 billion world wide, Med Gen's Fabulust(R) enters this market after a 2 year study that was directed towards an original designer formula and stimulating application," said Paul Kravitz, company Chairman/CEO. "This product is an exciting stand-alone in a very dominant market." As promised, this fall debuts a busy schedule of product commercials and advertisements featuring Snorenz(R), Painenz(R), Good Nights Sleep(R) and Fabulust(R). "While it is impossible to predict with certainty the actual results of these campaigns, I expect to see very positive revenue flow resulting from these past months of preparations," said Paul S. Mitchell, President and COO.
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