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Monday, May 01, 2023 7:25:12 PM
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https://cj.sina.com.cn/articles/view/1704103183/65928d0f020035lvf?from=finance
April 27, 2023
The digital people are the first to become popular in the Metaverse, why? If the Metaverse does not have the capabilities of AI, convenient mass production, and interactive digital humans, then it cannot actually be called the Metaverse. That is just a very mature virtual simulation technology ten years ago, and it has nothing to do with the value that the metaverse can generate in the future.
In the future, the metaverse can gradually change all walks of life. It is precisely because of its intelligent production capacity that it becomes possible under the trend of intersecting scientific evolution. As one of the popular application scenarios in Metaverse, Digital Human has attracted hundreds of millions of traffic attention, government and enterprise focus, and capital pursuit. Digital people such as virtual anchors, virtual idols, and virtual employees have made frequent appearances in recent years. With their "good-looking skin" and "interesting soul", they have become cutting-edge topics in the field of science and technology.
Technology driven revolution
Therefore, based on rapid production capabilities, such as the generation of AI-based digital humans, it is possible to generate 70% similarity in 40 seconds, and it is possible to apply it in various business scenarios, thus enabling metaverse applications in office, industry, and social interaction become possible.
Further analysis shows that ChatGPT has become so popular recently, it can be said that it is absolutely explosive! In the few months since ChatGPT was launched, the number of active users has increased continuously, and even some related concept stocks have followed suit.
The strong rise of ChatGPT has brought "intelligent evolution" to virtual digital humans. Virtual digital humans featuring high intelligence, self-learning ability, and high efficiency will be applied in more scenarios and fields.
Virtual Human Classification
At present, there are many ways to classify virtual humans:
the first type is classified according to technology, and virtual humans can be divided into algorithm-driven (AI real-time or face pinching, etc.) and real-life-driven (motion capture); People can be divided into 2D and 3D types.
The third type is classified according to the structure and composition, and virtual humans can be divided into digital type (users watch online) and holographic type (users watch with naked eyes on site); the fourth type is classified according to business model, virtual humans can be divided into IP type (KOL type, Song and dance type, brand type, idol type launched by entertainment companies, star clone type) and non-IP type (functional type, academic type and identity type).
Virtual digital human has strong plasticity in product design. Combined with cutting-edge technologies such as AR and artificial intelligence technology, it can enable new formats such as virtual anchors to bring goods to meet the diverse needs of users, generate huge market opportunities, and promote the high-speed development of the digital human industry. develop.
When iiMedia Consulting analyzed the market size of the digital human industry, it calculated the market size driven by digital human beings and the market size of the core industry of digital human beings. According to its statistics, the market size of the surrounding market driven by virtual human beings will be 186.61 billion yuan in 2022, and it is expected to be 640.27 billion yuan in 2025. billion.
iiMedia Consulting analysts believe that virtual digital humans have strong plasticity in terms of content and peripheral product output, and can continuously develop new explosive points according to the development of the trend of the times. will maintain a steady growth trend.
WIMI Holographic "Digital Human +" empowers commercial applications to blossom
At this stage, the digital human industry is in the initial stage of growth, and the growth rate of the industry is relatively fast. Against the background of the rapid development of the digital human industry, following the development trend, WIMI Hologram (WIMI.US) is well versed in the operation and realization of virtual human, focusing on the "digital human" +" track, using AI interaction, real-time motion capture, VR/AR and other technologies to create a digital human comprehensive operation plan, active in all aspects of corporate branding, marketing and consumer services, providing strong support for promoting the digital transformation and upgrading of the digital human industry .
Specifically, the application of WIMI holographic virtual digital humans in various industries will empower traditional industries and promote the development of the real economy in a new digital form. For example, it has outstanding performance in the virtual human + cultural tourism industry, and the application of virtual characters represented by virtual commentators may contribute vigorously to it. As a virtual anchor, WIMI holographic digital human breaks the time and space constraints through online live broadcasting and other methods, leads the audience to travel online, watch cultural and creative products, realizes the promotion and production of innovative content for the cultural industry in a digital way, and presents culture in multiple dimensions charm.
On the one hand, WIMI’s holographic virtual human has become an important engine for the transformation and upgrading of the cultural tourism industry. On the other hand, it actively promotes the joint development of digital human and new models such as smart tourism and virtual tourism. It is worth noting that in the future, as the number of entering enterprises increases, the development of virtual digital technology needs continuous innovation.
However, WIMI has been locked in advance, relying on full-stack technical capabilities, researching data-driven virtual digital human construction technology, collecting and processing the action data of real people, generating action data sets, and using machine learning algorithms Model training and optimization to generate a highly realistic virtual digital human model. And the action data of the real human body is applied to the virtual digital human model, so that it can show various actions of the real human body, so that the digital human has a more realistic appearance and performance ability.
It can be said that digital humans are an important interactive carrier under the Metaverse system. Currently, the business models of virtual idols, service types, and social types of digital humans are gradually becoming clear, involving content creation, live broadcast interaction, advertising endorsement, e-commerce sales, etc. multiple fields. The acceptance of WIMI's digital human scene is increasing, and it is expected to usher in an explosive period at the commercial level.
epilogue
The business form of virtual digital human relies on multiple technologies, including computer vision, speech synthesis, and multi-modal interaction technologies. Whether it is AI modeling or driving technology, digital human will become an infrastructure technology within the next three years, and it will become a technology that can be used in various industries such as cultural tourism, industry, and education. All in all, digital human is a master of various cutting-edge technologies, and will be the super entrance of WEB3.0 and metaverse. Digital human will become a new productive force for shaping competitive advantages in various industries, integrating virtual and real, and empowering entities.
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