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Friday, 08/26/2022 9:54:59 AM

Friday, August 26, 2022 9:54:59 AM

Post# of 79418
LAND O' LAKES, FL / ACCESSWIRE / August 25, 2022 / EyeCity.com, Inc. (OTC PINK:ICTY) announced today the formation of a Joint Venture ("JV") with RP Summit establishing a multi-media lead generation company. The focus of the JV will be to monetize its celebrity contacts and content by leveraging proprietary marketing tools and long tested strategies to increase promotions, drive awareness, and expand audiences.

The collaborative projects to be working on will include video production, channel marketing, and business development (YouTube; TicTok; etc) to be used as a marketing arm for an Online Education Project, as well as the creation of an online classes project that takes experts in their field and sell programs online (think "Masterclass"), which has a value of $800 million with just 70 classes.

ICTY's President, Brad Wilson, stated "Our Joint Venture has identified an undervalued, underserved, but large segment of this social media vertical. We are about to launch a series of projects that are positioned to capture our share of the market. Our combined 30 plus years' experience and proprietary strategies has provided us with the ability to "reverse" engineer various sectors of this market that all share in the expected upside projections. Through our relationship with celebrities in sports, entertainment, and business, we are creating a library of projects from all facets of life. Each one in itself having great potential in this high margin Global E-Learning Market."

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