Tel Aviv, Israel, November 30, 2021 (GLOBE NEWSWIRE) -- SIPUP
(OTCPINK: SPUP) announced today that its U.K. based subsidiary, VeganNation Finance Services Ltd., is listing its digital coin on the Bittrex and Liquid exchanges. With an emphasis on promoting global sustainability and increased transparency and reliability within the vegan world, management believes it is time to launch ‘GreenCoin’ (GRNC), one of the first vegan global crypto currencies. GRNC is scheduled to launch on both the Bittrex Exchange and the Liquid Exchange as of December 1, 2021. With GRNC, VeganNation, is ready to assume its place in the ESG realm.
The GRNC has been designed by VeganNation to serve as a green global loyalty program, incentivizing sustainable user behavior to positively impact our society and the planet. By integrating GRNC within the VeganNation app recently released in the U.S. and soon be released in other global markets, VeganNation seeks to deliver a tangible form of digital tender for the global vegan community (merchants and patrons, alike), through which plant-based commerce can be transacted. GRNC will initially only be usable for transactions consummated within the app.
As part of the GRNC initiative, the VeganNation loyalty program is intended to give users of the app a shared sense of community and positive impact by knowing that GRNC will be utilized in connection with vegan-centric businesses and commercial undertakings. The actual issuance of GRNC to app users will be calculated based upon a proprietary algorithm that assigns values to various activities that occur within the app, such as making purchases, becoming an influencer, using GRNC for B2B transactions, and the like.
Moreover, app users will have the ability to establish in-app wallets designed to hold GRNC. These wallets will ensure transparency and traceability of all issued, stored and utilized GRNC through the use of a blockchain system.
Isaac Thomas, Co-Founder of VeganNation and CEO of Sipup, remarked: “GRNC marries visionary crypto currency with sustainability – two very important changes achieving global entrenchment in the vegan world”.
