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Thursday, 11/18/2021 7:29:38 AM

Thursday, November 18, 2021 7:29:38 AM

Post# of 109
“ 7:00a ET 11/18/2021 - Globe Newswire
Enthusiast Gaming Announces Record Unique Visitor Traffic in the United States

U.S. Unique Visitors grow to 47.8 million in October 2021

Ranked second in overall Games category, between Twitch and Roblox

Rises five spots in the Top 100 Internet Properties ranking

Enthusiast Gaming Holdings Inc. ("Enthusiast Gaming" or the "Company") (NASDAQ: EGLX; TSX: EGLX), a media and content platform for video game and esports fans to connect and engage, today announced that Unique Visitor traffic to its digital media property in the United States reached an all-time high in October 2021, based on recent digital media ratings from Comscore, a leading independent third-party measurement firm.

The Enthusiast Gaming digital media property reached 47.8 million U.S. Unique Visitors for the month of October (Comscore Media Metrix(R), Desktop 2+, Mobile 13+, October 2021, U.S.). The metric does not include additional under-18 mobile video traffic to the Company's property, or viewership in the Company's esports and entertainment division, including viewership of Luminosity Gaming. Enthusiast Gaming ranks between streaming platform Twitch, and game platform Roblox, as a top property in the overall Games category, which includes Gaming Information and Online Gaming sites. Enthusiast Gaming is the largest property in the group focused on gaming media, and its traffic is now more than double that of any other media-focused property:

Top Gaming Properties in the United States

Unique Visitors (000)1 TWITCH.TV 66,8102 Enthusiast Gaming 47,8363 ROBLOX.COM 39,9254 Zynga 27,5945 Activision Blizzard 24,9666 IGN Entertainment 23,205
Source: Comscore Media Metrix(R), Games, Desktop 2+ Mobile 13+, October 2021, U.S.

Since July 2021, Enthusiast Gaming has moved up five additional spots on Comscore's Top 100 Properties ranking of the largest Internet properties in the United States across all categories. The Company has now climbed a total of nine spots over the past year, from 95 to 86, in this ranking of overall Internet traffic (Comscore Media Metrix(R), Desktop 2+, Mobile 13+, November 2020, July 2021, October 2021, U.S.).

"This Comscore data shows the continued growth and attractiveness of our platforms to the coveted U.S. Gen Z and Millennial audience," commented Adrian Montgomery, CEO of Enthusiast Gaming. "Gaming continues to take a greater share of overall Internet traffic, and we are proud to be next to companies like Twitch and Roblox in taking a greater share of overall gaming traffic."

About Enthusiast Gaming

Enthusiast Gaming is building the largest media platform for video game and esports fans to connect and engage worldwide. Combining the elements of its four core pillars; Media, Talent, Esports and Experiences, Enthusiast Gaming provides a unique opportunity and integrated approach to reach and connect with its coveted GenZ and Millennial audience. Through its proprietary mix of digital media and entertainment assets, Enthusiast Gaming has built a vast network of like-minded communities to deliver the ultimate fan experience.”

https://ml.globenewswire.com/media/9fb0f5d4-9eb7-4c01-af25-13f8739bc352/small/horizontal-original-png.png

https://www.enthusiastgaming.com/

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