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Thursday, 11/26/2020 7:22:17 AM

Thursday, November 26, 2020 7:22:17 AM

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How AR makes sports more vivid and how Weimei Hologram can enhance the interactive experience.

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https://finance.sina.com.cn/stock/relnews/us/2020-11-20/doc-iiznezxs2790085.shtml

Original title: How AR makes sports more vivid and how Weimei Hologram can enhance the interactive experience Source: CCTIME Feixiang.com

With the development of science and technology, some vivid new hardware, new technology, new technology, new materials, etc. have gradually appeared in our field of vision, thus leading people into a new technological era. AR holographic technology is one of the best.



Augmented Reality (AR) technology is a technology that ingeniously integrates virtual information with the real world. It uses a variety of technical means such as multimedia, three-dimensional modeling, real-time tracking and registration, intelligent interaction, and sensing. Computer-generated text, images, three-dimensional models, music, video and other virtual information are simulated and applied to the real world. The two kinds of information complement each other to achieve "enhancement" of the real world.

IDC pointed out that by 2020, the global AR/VR market related expenditure will reach 18.8 billion U.S. dollars, a year-on-year increase of about 78.5% compared to 2019.

The application of AR technology has become more and more widespread and has been favored by many fields. Now AR technology has also begun to play an important role in the sports field, bringing amazing experiences to sports fans.

AR technology is developing rapidly. Today, AR is more interactive. Users can display content on smartphones or smart glasses. These devices can immediately recognize the area where the user is and interact with the real world. AR has also begun to be used in sports.

For example, a major recent innovation in sports is the use of trackers, computer vision, and artificial intelligence to analyze the performance of athletes at various levels. It completely changes the way athletes train, scout and make decisions, and it will also change the way people watch sports games. With the possibility of displaying AR graphics on the court, fans will have everything to better understand how the players move on the court, their favorite shooting position, the layout of the defensive line, etc. AR on the field will be the best way to enhance real games with high-end graphics. Just like in a video game, fans will have the opportunity to interact with players and activities on the court and show the information they want.

For fans who cannot come to the stadium, the immersive experience is now also a huge trend. With AR, the atmosphere of the game can be brought home. The three-dimensional video of the athletes can be displayed directly in the living room of the fans. The AR portal allows them to enter the stadium through 360-degree video, and can also display the stadium or scoreboard directly on the desktop.

In addition, there is also a lot of room for the application of AR technology in viewing events. In addition to fans who can grasp more player information and game data through AR technology, broadcasters can also add more lively content during the broadcast to enhance Program effect.

With the popularity of virtual reality and augmented reality, the number of participants in the field of AR holographic technology is also increasing. Some entrants have begun to apply AR to the sports field. For example, Apple is studying how to enhance live sports by allowing viewers to choose their camera angles and pick out the elements they want more information.

In addition, the AR holographic-related patent products applied by WiMi Hologram have fully covered multiple-scale virtual reality scenes such as sports performance, education, games, and film and television. Over the years of technological precipitation, there are currently more than 4654 holographic content IP reserves in technical reserves.

WiMi Hologram covers from holographic computer vision AI synthesis, holographic visual presentation, holographic interactive software development, holographic AR online and offline advertising, holographic ARSDK payment, 5G holographic communication software development, holographic face recognition development, holographic AI face change It is a holographic cloud comprehensive technical solution provider in various aspects of the development of holographic AR technology. Its commercial application scenarios are mainly concentrated in five major professional fields such as home entertainment, light field theater, performing arts system, commercial publishing system and advertising display system.

Holographic technology can be used not only for entertainment, art and education, but also has unlimited potential for applications in media science, technological design and augmented reality.

WiMi’s leading holographic AR content production function is built around image acquisition, object recognition, automatic image processing and computer vision technology. WiMi’s software engineering team and visualization design team work closely together to continuously advance these visualization-related technologies and use them to design and produce innovative holographic AR content.

During the scene reconstruction process, WiMi’s automatic image processing tools can perform noise removal and feature enhancement on the originally captured image, thereby creating a best-in-class holographic AR design with industry-leading simulation.

WiMi Hologram utilizes its strong technical capabilities and infrastructure to provide excellent products and services. WiMi Hologram's core business is holographic AR technology for software engineering, media manufacturing services, cloud and big data.

WiMi Hologram plans to continue to improve and strengthen existing technologies. WiMi Hologram intends to continue to strengthen its ability to develop holographic AR content. WiMi Hologram is committed to enriching the holographic content portfolio and providing high-quality holographic experiences to its customers and end users. WiMi Hologram plans to continue to expand the holographic content library through various channels.

According to reports, recently, WiMi Hologram officially announced the establishment of the "Holographic Science Academy" to conduct research on the cutting-edge technology of holographic AR and disruptive technological innovation.

Holographic AR is full of science fiction elements. In addition to sports, holographic AR has broad room for development in many fields in the future. In addition to Apple, Google, Microsoft, Baidu, Tencent, and Ali, these giants have all laid out in the AR field. In the future, WiMi Hologram will continue to cultivate and develop in the AR field.
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