Freeze Tag Inc (FRZT)

[wallstreet1231]

Revenue is a market reflection - interesting term, but yes, consumers in the market vote with their dollars. Now, the company can impact the voting of dollars by the market - product quality, pricing of the product, position of the product etc. It is the responsibility of the company to achieve the following from within the market: Secure Attention. Attract interest, gain comprehension from within the market, secure conviction and ultimately secure action from the market. PS The two key metrics in this market is CHURN and CAC - customer acquisition cost.