AMFE: Proof their games will be in Walmart soon... They are just waiting for the initial order...
FYI, this type of "exclusivity" is short term. It is likely how we were able to negotiate these large "firm PO's" before the games are even printed. In a way they are funding the inventory... and if you are going to let any retailer be the first to have these games for a limited time, Walmart is it!
Walmart will likely run ads and let it be known that they carry our products, because they are the only ones that people can buy them from, initially. This will help build brand awareness...
My guess is the exclusivity will last for 3-6 months and they will feature us all over the place, moving all their inventory + place additional orders. They know board games are hot, it is their job to know, they will take advantage
______ Today, Walmart operates over 11,200 retail units under 55 banners in 27 countries and eCommerce websites in 10 countries. We employ approximately 2.2 million associates around the world – 1.5 million in the U.S. alone.
Through Walmart we could expand and penetrate multiple countries, fast. They give us vast reach. This is such a huge deal.
this deal could easily be worth $XX,XXX,XXX in less than a year.
My messages contain many opinions. Please do your own research and validation.
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