$CIIX "CBD Biotechnology Co. Ltd. is not only one of the first companies to produce and sell CBD skincare products in China, but now it is the first CBD skincare company to enter Tmall. We now have significantly extended our sales channel and through our dedication in educating our audience on the benefits of our product, believe that we are on the path to strengthening our brand influence for the massive cosmetics industry within China and the global Chinese community. From October 15 through the end of December 2018, our company will invest 2.5 million RMB in online marketing and advertising for all of our CBD skincare product lines. The total single day volume of transactions during the Double Eleven Shopping Festival in 2017 reached 168.2 billion. We are thrilled to be participating in the Double 11 and Double 12 Shopping Festivals this year."
Alibaba's Tmall global e-commerce marketplace provides a variety of products and high-quality brands on its e-commerce online platform. According to the agreement, Tmall will feature CBD Biotechnology's skincare line for its 500 million registered customers, providing a new opportunity for CIIX to expand the reach of its products into the Chinese market.
Xiangyang Hui, CEO of CBD Biotechnology Co. Ltd., adds, "Of the hundreds of thousands of companies that apply for authorization to be included on Tmall, few are approved, making this one of the most sought after e-commerce platforms. This is an amazing opportunity and huge accomplishment to successfully open our own store. We will be advertising on well-known online platforms and apps like Today's Headline, Tik Tok, Huoshan.com, Watermelon Video, Iqiyi and Baidu Information Flow. We estimate that from October 2018 to September 2019, the total sales of CBD skincare products will have the opportunity to reach 12 million RMB."
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