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Saturday, 09/08/2018 12:06:59 PM

Saturday, September 08, 2018 12:06:59 PM

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Mexico's former president says legalized marijuana is a paradigm shift, but greed could take the industry down a dangerous path

Jeremy Berke Sep 7, 2018, 9:55 AM ETAP Photo/Mario ArmasVicente Fox speaks during a news conference on the first day of the U.S.-Mexico Symposium on Legalization and Medical Use of Cannabis in San Francisco del Rincon, Mexico.

Former Mexican President Vicente Fox recently joined the board of, a Canadian medicalcannabis company with operations in Colombia.Fox said it's incumbent upon investors and companies in the cannabis industry to act ethically and responsibility - otherwise, the policy shift is doomed to fail.Fox envisions a future where marijuana is included in NAFTA.

Former Mexican President Vicente Fox says investors, entrepreneurs, and companies in the booming marijuana industry should set an example of ethical behavior - or the whole legalization project is doomed to fail.

"This is a big responsibility upon the shoulders of all of those who decide to participate," Fox told Business Insider in a recent interview, calling marijuana legalization a "paradigmatic change."

Fox told Business Insider he has worked on issues pertaining to marijuana legalization for over a decade since he left office through his foundation, Centro Fox.

"If we don't act with ethics, if we don't act with responsibility, if we are going to become greedy and just look after the profits and money, it will not work," Fox said. "We will fail."

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