Hipcricket Inc.(fka HIPPQ)

[excelsiorvision]

I'm pretty sure HIPP has 1 million shares in UPLD, which is about 9%+ of the current OS of 20.24M. ESW has over 2.875M I believe. HIPPQ/ESW are the largest insiders.

Based on UPLDs behavior, it continually looks like their play is to build and buy (vs build) other assets and roll up into one mother asset. This looks like a bigger fish for acquisition down the road by a much bigger fish. Where a buyout could be that $40+ / share per our initial ideas. Yet, thanks to Jeff with the news of the new credit to add to their war chest, we might be looking at $60-$80+ / share buyout pending the value of their acquisitions.

TBD on all of this, but this is what it's looking like. Hope it all unfolds soon enough and us patient old shareholders get paid out better than anticipated.