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Re: cccc17 post# 4641

Wednesday, 05/21/2014 5:53:06 PM

Wednesday, May 21, 2014 5:53:06 PM

Post# of 98632
Not an expert to the formula change is to turn it from must be refrigerated to shelf stable , which increases life from I believe 14 days to quoted 180. The change in my opinion now allows it to make a more aggressive run at buying shelf space in retail outlets vs just being qvc. Anyways to increase outlets without spoilage (additional expenses/ lower gross margin ) is greater net income Avaliable to common shareholders . Crra(ers) do you agree ?
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