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United Communications Partners Inc. (UCPA)

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Moderator: BluSkies, I_Am_Ram, Copper Hunter
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Last Post: 9/19/2017 3:10:16 PM - Followers: 138 - Board type: Free - Posts Today: 6


United Communications Partners, Inc.
An award winning media and advertising network


an exclusive partner agency of Local Planet Media (the $11 billion connection to global brands)

Meet Sweden's Best Media Agency


2010, 2011, 2013, 2015, 2016 and 2017 Swedish Media Agency of the Year: Tre Kronor Media



About UCP

United Communications Partners is a communication agency network with an operational focus in Northern Europe. Core competences include performance based marketing, business development and creative deal structuring for clients. The companies in the network work closely with clients to create good business long term.


2010 Revenues: 8.6 million USD
 2011 Revenues: 15.5 million USD
 2012 Revenues: 18.3 million USD

 2013 Revenues: 20.4 million USD
 2014 Revenues: 48.1 million USD
 2015 Revenues: 39.1 million USD
 2016 Revenues: 50.6 million USD
Q1 2017 Revenues: 14.1 million USD
Q2 2017 Revenues: 15.7 million USD


 Principal Executive Office New York
United Communications Partners Inc.
291 Broadway, Suite 302
New York, NY 10007

Visit: Hovslagergatan 5, Stockholm

Mail: Tre Kronor Media 
PO Box 3061 103 61 Stockholm
Call our office: +46(0)8 660 73 33 or email  info@trekronormedia,se


Share Structure

(as of May 1st 2017) 

Authorized Shares (AS) = 2,000,000,000 shares
Outstanding Shares (OS) = 1,617,887,264 shares
Closely-Held Shares = 1,120,500,182 shares
Float = 497,387,082 shares

No preferred equity, no convertible debt, clean 1 share 1 vote structure.

The company's number of outstanding shares is unchanged since early 2012.
Beneficial owners have steadily increased their stake in own company stock.
In 2016 alone, management acquired 132 million shares of UCPA common equity.



Shareholder Communication

Recent News/Updates

Subsidiaries and Investments

The UCP network consists of the award winning agencies Tre Kronor Media (Sweden, Denmark, Finland, USA), InSight (Norway), Howcom (Sweden, Finland, Germany)


Trekronormedia was founded in 2007 with the strong belief that advertisers would be interested in a media partner that is also a business partner, equally invested in the success of the client's business. Trekronormedia offers a performance based, sales increasing partnership with media services, brand management and advertising in integrated teams. TKM has been appointed Media Agency of the Year in Sweden in 2010, 2011, 2013, 2015, 2016, and 2017 has been experiencing exponential growth annually since its inception. In January 2013, TKM Danmark was established as a subsidiary with an office location in Copenhagen (Denmark). In April 2014 Trekronormedia joined Local Planet Media (then known as Columbus Media International) as the exclusive partner agency for the Nordic countries of Sweden, Denmark and Norway. Local Planet is a global collective of highly successful independent media agencies managing communication needs to clients in 50 markets worldwide and with an annual turnover of over $10 Billion! Also in 2014, Tre Kronor Marketing Ney York was established and the company's executive headquarters moved from Stockholm to New York.

During September 2011, TKM formed a partnership with two experienced Swedish media professionals, Raymond Emtemark and Stefan Zetterberg, both with substantial experience of the Media Agency industry. The new partnership established CCCP Media AB in which TKM holds a non-controlling interest of 33.3%.  CCCP Media AB launched with Gina Tricot AB as their first client - one of the most respected fashion retailers in the Nordics and Northern Germany.  In its brief tenure, CCCP Media has already won several additional accounts. In May 2013, CCCP Media aquired HOWCOM and changed its name to HOWCOM AB. The new company also created HOWCOM Evolution AB, a wholly owned subsidiary, with a focus on research and strategic business development.

InSight A/S is a Norwegian based media agency established in 2009. During 2010 InSight  A/S expanded its business significantly after signing a contract with Reitangruppen - one of the largest retailers in Norway - regarding media strategy, counseling, media purchases and campaign execution. UCP has a 22.4% non-controlling interest in InSight A/S and Niclas Fröberg, the CEO of UCP, has been appointed director of the board of InSight A/S.

UCPA Major Clients

3Kronor Client Wall

In sight Client Wall

HOWCOM Client Wall


Corporate Structure


Board Members


The management team has long experience from having founded, invested in and managed fast growing international companies within the area of marketing, media, advertising and e-commerce.


T. +46 735 050 505
Niclas Fröberg was appointed as chief executive officer for UCP on September 20, 2010. Niclas was appointed to the board of directors on March 15, 2011. He began his media career in 1990 at TV3, where he started as responsible for sales in the TV program ‘Wheel of Fortune’ into the Scandinavian market. In 1995, Niclas joined media agency Scandinavian Media Consultant, where he became Chief Executive Officer and later, owner. Four years later, WPP and MindShare acquired Scandinavian Media Consultant. During 1999 to 2006, Niclas worked as Nordic chief executive officer at MindShare leading over 150 people and $250 million media buying. In 2007, Niclas became a co-founder of Tre Kronor Media, a media agency focused on sales and performance-based marketing. Niclas has several times been international/national jury member in awards such as Media Lion Cannes, Guldägget, Dubai Lynx and 100-wattaren. Niclas has a Bachelor’s Degree of Economics and Marketing, from Stockholm University. Niclas presently devotes his full business time to UCP.


T. +46 709 512 999
Lars is a veteran in the advertising industry. He founded the Swedish advertising agency ’Sexton87′, which was later acquired by Ogilvy & Mather, and then became the Chairman & CEO of Ogilvy Sweden and Ogilvy Nordic, which he headed to become the largest advertising group in the Nordic countries. Lars was also participating in the launch of Mindshare in the Nordic market and was Chairman during 1999-2005. Lars was also on the Board of Directors of the Publ. listed Company Zodiak Television during 2004-2008, among a lot of other Board assignments. After leaving Ogilvy in 2005, Lars started the investment firm BBE Group, who has since then invested in a large number of small companies and start-ups in the Nordic Market. Among other qualifications, Lars brings to the Board executive leadership experience, including wide experiences of corporate mergers and acquisition, along with extensive brand marketing experience.


T. +1 516 640 7297
Kenneth S. Rosenthal has served the marketing and media profession for over 20 years as a successful project leader, business developer and producer of globally strategic marketing campaigns. Having created solid business relationships in Scandinavia, Eastern Europe, and the U.S., Ken brings to the Board a valuable and unique perspective due to his experience in brand marketing, business development and management of international client operations, both from a marketing and legal perspective. His extensive background began at prestigious BBDO Worldwide Advertising working for Fortune 500 clients such as Campbell’s Soup, and later Ralph Lauren and Neutrogena, among others. Ken has a BBA in Banking & Finance and a Juris Doctorate in law. While living in Stockholm Sweden, he became a global business developer, consulting with leading financial services, publishing, and electronics’ clients throughout Scandinavia and Eastern Europe, (including well known Swedish companies SEB Bank, Bonnier Publishing and Skandia Insurance).



T. +47 707 413 663 55
The last 13 years Anna-Karin has worked as COO and CFO in the media sector of the advertising industry in the Nordics. During this period Anna-Karin was also on the board of directors in several companies in Sweden, Finland and Norway. Since 2008 Anna-Karin has worked as CFO of GroupM Norway group, owned by WPP Plc, consisting of 6 legal entities and over 200 employees. Before entering the media sector Anna-Karin was the CFO of Apollo Resor AB, one of the three largest travel agents in Sweden at that time and the only one owning its own airliner. Anna-Karin started her working life in the real estate and housing market, and within that field has worked both for the Swedish government and private companies in Sweden. Anna-Karin has long experience of mergers and acquisitions, business development and change management in organizations. She has expertise within business process improvements and developing ERP systems. She brings these insights and her key competence within financial and investment analysis, cash management, contract compliance, corporate tax and financial reporting to the Board of directors.


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#16293  Sticky Note UCPA is currently just shy of $60 million I_Am_Ram 09/14/17 10:12:08 PM
#16004  Sticky Note Due Diligence on $UCPA as of 8/13/2017 Copper Hunter 08/14/17 01:09:54 PM
#16311   Looking forward to this one. I don't know I_Am_Ram 09/19/17 03:10:16 PM
#16310   That's what I'm talking about, the news update. They Copper Hunter 09/19/17 02:45:56 PM
#16309   If I am not mistaken in previous years rakp 09/19/17 02:38:44 PM
#16308   Looking good. Ready to move up quick w Copper Hunter 09/19/17 12:58:05 PM
#16307   Good start today... rakp 09/19/17 11:09:49 AM
#16306   I notice. Well as long as he/she has rakp 09/19/17 02:34:57 AM
#16305   Someone keeps infunf 09/18/17 01:56:51 PM
#16304   Not that i have seen Bushmantrader 09/15/17 11:18:49 AM
#16303   Has there been a rough estimate on what I_Am_Ram 09/15/17 10:08:53 AM
#16302   Will be interesting to see how much revenue Bushmantrader 09/15/17 10:06:21 AM
#16301   That was my thought. Granted, Media Team Plus naturalborninvestor 09/15/17 09:59:32 AM
#16300   My guess is that a new source of Bushmantrader 09/15/17 09:33:46 AM
#16299   Those have all been discussed. He said there's I_Am_Ram 09/15/17 09:15:14 AM
#16298   Growing revenues, stable share structure, low debt and Bushmantrader 09/15/17 09:13:54 AM
#16297   I'd say the most interesting event is the infunf 09/15/17 09:13:35 AM
#16296   Yes I'm planning on combing the financials again I_Am_Ram 09/15/17 09:06:28 AM
#16295   NBI nobody has been more involved and knows rakp 09/15/17 03:17:07 AM
#16294   This is easily the most undervalued stock I've sexysamir 09/14/17 11:06:17 PM
#16293   UCPA is currently just shy of $60 million I_Am_Ram 09/14/17 10:12:08 PM
#16292   It's pretty easy to not need to use sexysamir 09/14/17 09:31:32 PM
#16291   Also I missed this detail. Seems like a I_Am_Ram 09/14/17 08:58:16 PM
#16290   Fill us in I_Am_Ram 09/14/17 08:54:36 PM
#16289   Not sure if my math is right, but infunf 09/14/17 07:47:02 PM
#16288   I did..small beans. Look at what it infunf 09/14/17 07:14:36 PM
#16287   You misunderstand the debt situation. naturalborninvestor 09/14/17 06:49:15 PM
#16286   That's exactly right. Soon they'll be out of I_Am_Ram 09/14/17 02:37:08 PM
#16285   I agree very strongly with this. The revenue sexysamir 09/14/17 02:19:12 PM
#16284   If these guys weren't making profit I'd be infunf 09/14/17 12:48:35 PM
#16283   Maybe their attitude is changing a bit rakp 09/14/17 12:08:58 PM
#16282   I wouldn't necessarily say they have an anti-shareholder I_Am_Ram 09/14/17 11:51:33 AM
#16281   Took some time to get use to a rakp 09/14/17 11:48:03 AM
#16280   I haven't heard anything. I also haven't asked I_Am_Ram 09/13/17 03:00:33 PM
#16279   Cool thanks. Hope the board did some infunf 09/13/17 02:57:46 PM
#16278   Yes they just added me yesterday and I I_Am_Ram 09/13/17 02:07:54 PM
#16277   You are a mod. 3itg 09/13/17 12:57:48 PM
#16276   I've requested to be a moderator. I've done I_Am_Ram 09/12/17 06:41:11 PM
#16275   Crickets...Can someone add Q2 revenue to the box? infunf 09/12/17 12:33:54 PM
#16274   I agree, buyout very much a real possibility. rakp 09/11/17 01:26:39 AM
#16273   UCPA Financial with Cover Page Letter from the I_Am_Ram 09/10/17 06:43:24 PM
#16272   A diamond in the rough, infunf 09/09/17 12:32:25 AM
#16271   I think UCPA is in stealth rakp 09/08/17 02:07:23 PM
#16270   Wait wait! I'm still loading! But infunf 09/07/17 01:00:01 PM
#16269   What's really needed is a polished board in Campeese 09/07/17 10:03:42 AM
#16268   If only we could get regular updates re rakp 09/03/17 05:41:44 AM
#16267   Reluctant sellers...teeheeeheee infunf 09/01/17 10:39:41 PM
#16266   More eyes is not proportional to lower PPS I_Am_Ram 09/01/17 05:53:19 PM
#16265   Lolz that's what I was thinkin too, maybe Katloose 09/01/17 03:39:49 PM
#16264   Sorry wrong board. You could be right. I've I_Am_Ram 09/01/17 01:55:33 PM
#16263   A slap of 10,000 shares is a good Copper Hunter 09/01/17 01:55:23 PM
#16262   I said that when it was up after I_Am_Ram 09/01/17 01:54:06 PM