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NXES Using Expertise to Identify Untapped Opportunities
As the challenges of data management increase, major companies demand sophisticated solutions for qualifying their lead data. Nexus Enterprise Solutions is one such company that provides big data technology solutions focused on business-to-business lead generation services for major national brands. The company’s NexChange Marketplace? platform processes millions of bits of data and manages the whole customer acquisition process from lead capture to verification, list segmentation, and data distribution.
The company understands lead sellers need to sell to a reputable intermediary. Further, lead buyers require a reliable intermediary to validate those leads. Nexus possesses expertise in the complexities of identity verification, fraud prevention, and data quality control. NXES tracks and distributes clean lead data to multiple parties from start to finish with zero redundancies. As a result, this increases the efficiency of every partner the company works with, thus customers are much more inclined to hit targets and meet their financial goals. The company’s ability to calibrate its data stream to meet clients’ specifications has positioned itself as a credible source for those who demand high quality lead prospects at a competitive price.
“As the lead generation industry matured, intermediaries were needed to police and verify the exchange of data between lead sellers and buyers. Data quality across the industry had dropped as unqualified lead providers sold marginal and even fraudulent data and there were few mechanisms in place to validate this information for the lead buyers. National carriers in industry verticals like auto insurance put their foot down and today sellers must broker their lead data through intermediaries such as Nexus to transact lead sales to the biggest clients,” company CEO James Bayardelle explained. Bayardelle has also been quoted to say, “Our confidence in our ability to continue producing a significant annual growth rate over the next several years is founded on more than having a superior marketplace solution in the lead generation space. It is also based on our capacity to spot untapped opportunities for lead generation others have yet to identify and our ability to rapidly move into those areas.”
Nexus continues to see growth among its auto insurance client base by providing them with high-quality lead data. With sector success like this, Nexus is now moving into the life insurance sector as part of its expansion plans for 2014.
For more information about the company visit www.nexusenterprisesolutions.com
