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Hokutou Holdings International Inc. Announces Today the Implementation of Advanced Analytics to FinancialRaces.net
8:01a ET February 5, 2014 (GlobeNewswire)


Hokutou Holdings International Inc. (OTC:HKTU) and its wholly owned subsidiary Platinum Pari-Mutuel Group, a company specializing in development of online gaming experiences designed to enable users to follow and share information regarding the fast paced global financial marketplace, announced today the implementation of advanced analytics to FinancialRaces.net website.

"This technology will be used to segment user groups based on location, age demographic and site behavior. FinancialRaces.net will utilize this data in their ad campaign by delivering content and overall message to specific segments and demographics. This advanced segmentation will provide for more accurate advertising and provide a low cost per acquisition of players, making the advertising campaign much more effective," stated Scott Cain VP of Sales and Operations of Epic Web Solutions

Mr. James Egide, C.E.O. stated: "Since FinancialRaces.net appeals to everyone, we want to ensure that all site users can relate to the experience on the website." He went on to state: "Making a website that caters to a particular client's interests, and financial needs, is one of the keys to success for FinancialRaces.net."