Monday September 11, 6:49 pm Eastern Time
Toys R Us sued for alleged privacy violations
WASHINGTON, Sept 11 (Reuters) - Online visitors to Toys R Us Inc.'s (NYSE:TOY - news) Web site filed 11 class action lawsuits last month alleging the No. 1 U.S. toy retailing chain tracks online users' activities and shares the data with third parties, according to a Toys R Us regulatory filing on Monday.
The company, which is based in Montvale, N.J., believes it has ``substantial'' defences to the claims and plans a vigorous defence, it said in a quarterly filing with the Securities and Exchange Commission.
The suits generally purport to bring claims on behalf of all persons who have visited one or more of the company's Web sites and either made an online purchase or allegedly had information about them unlawfully ``intercepted,'' ``monitored,'' ``transmitted'' or ``used,'' according to the filing.
Six of the 11 suits were filed in New Jersey, and nearly all of them named Coremetrics Inc., an Internet marketing company, as a defendant, as well as Toys R Us affiliates Toysrus.com Inc. and Toysrus.com LLC.
The suits, which were also filed in Texas and California, seek unspecified damages, Toys R us added in its report for the quarter ended July 29.
Toys R Us shares fell 1/16 to $18-11/16 on the New York Stock Exchange on Monday.