Jason Dussault - Dussault Apparel Founder, Clothing Designer, and Marketer
Jason Dussault is the founder of the high-end celebrity streetwear line Dussault Apparel. At Dussault Apparel, Jason designs high-end streetwear that is distinctively edgy, eminently wearable, and in-demand. Often referred to as “The Hoodie King,” Jason is best known for his custom and limited edition hoodies that feature his own artwork and graphic designs, distinctive silhouettes, and surprisingly sumptuous linings. Handmade in East Vancouver, Jason’s hoodies sell for between $600 and $2,500 each. Jason built his brand on the strength of his designs. His strategy has been to present his apparel in unique ways including at off-beat fashion shows, in award-winning display booths at major apparel showcases, and through unique character showrooms in the United States that he designs and builds himself.
Over time, Jason has expanded the original Dussault line to include additional lines such as Gene Simmons MoneyBag, Vanity, and DEUCE Custom Ink. As well, he gave his fans denim, T-shirts, ball caps and more. ighlights in Jason’s career include designing the world’s most expensive denim jeans which The United Way auctioned off for $250,000; creating designs for Indy Cars and graphics for Flow Snowboards; and merchandising logos and apparel for Criss Angel’s Believe Cirque du Soleil show.
Jason continues to create custom designs for clients including The Black Eyed Peas, Gene Simmons, Criss Angel, Pamela Anderson, Nickelback, Dee Snider, Kat Von D, Flo Rida, and Todd McFarlane. Jason also creates original artwork. His most recent commission
is valued at $90,000. Jason’s unique marketing methods have been documented in recent college level marketing text. In addition, Jason has begun lecturing on his marketing methods to colleges, universities and business groups.
His marketing style and bold designs have garnered him significant media attention. He has made appearances on networks such as FOX; MTV; Citytv and CBC and has been interviewed on shows such as “EXTRA;” “Entertainment Tonight;” “eTalk;” “Urban Rush;” and “TMZ.” He has also been featured in The Wall Street Journal and New York Times. Jason has also made several appearances on Gene Simmons’ “Family Jewels” and appeared in several episodes of Criss Angel’s “Mindfreak.”
Mashiah Vaughn - Business Founder, Mother, Model, Actor
As founder and president of Open Sundaes, Mashiah Vaughn is a multi-tasking visionary with a personal ‘hands on’ approach. She has built her bath product business, along with a successful modeling and acting career, and now uses her resources to help women and children throughout the world by promoting female role models who inspire women to be their best.
Working as a model since the age of twelve, Mashiah’s resumé includes Victoria’s Secret, Club Monaco, The Gap, Ralph Lauren, Polo, FCUK, and Flare Magazine. She has also taught modeling, managed fashion shows, and scouted and cast models and actors.
Mashiah’s acting credits include feature films such as The Butterfly Project, Fantastic Four, Fantastic Four 2: Rise of the Silver Surfer, Going the Distance, Sliders, Scary Movie 4, and Get Carter. Her TV credits include “Supernatural,” “Six Feet Under,” “Stargate,” “The Chris Isaak Show,” “Jeremiah,” “Dark Angel,” and “Smallville.”
Over the years, Mashiah’s modeling and acting career involved a great deal of travel. While on the road, her favorite way to wind down was with a fragrant bath bomb. This is where the seed of her bath and body products company Open Sundaes germinated. As a working parent, she appreciated the struggles women encounter and recognized that pampering oneself is important for peace of mind and soul. She combined the idea of creating bath and body products with her love of desserts – but not the calories – and launched Open Sundaes in February 2005.
Mashiah has always participated in projects that benefit the community. She has supported Canuck Place Children’s Hospice, Sage Women’s Shelter, The Vancouver Food Bank, The Vancouver Christmas Bureau Toy Drive, Boost for Kids, Vancouver Children’s Hospital, and Vancouver Women’s Hospital. In April 2010, Mashiah became a spokesperson for The Obakki Foundation and in 2007 was recognized as one of Vancouver’s 40 under 40 entrepreneurs. Next spring she launches her first in of a series of children’s books that she penned and illustrated herself.
A mother at seventeen, Mashiah learned at an early age to manage a career and family responsibilities. She now has a second son with her partner Jason Dussault. http://www.citytv.com/toronto/show/micro/cast/152770--dussault-inc?tid=155419