Adidas AG (ADDYY): Company Background adidas AG is a G...

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prometheus_222

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Sunday, 09/19/2010 10:13:04 PM

Sunday, September 19, 2010 10:13:04 PM

Company Background

adidas AG is a Germany-based producer of sportswear and sports equipment. The Company operates globally. adidas AG offers its products through three main brands. The adidas brand covers footwear, apparel and hardware in two segments: the Sport Performance segment develops modern products, focusing on running, football, basketball, tennis and training, and the Sport Style segment is aimed at fashion-conscious consumers. The Reebok brand covers sports and lifestyle products in three segments: the Reebok segment offers footwear and apparel for men and women for sports and street, as well as hardware, such as bags and balls; the Reebok-CCM Hockey segment provides hockey equipment and apparel, and the Rockport segment offers dress, casual and outdoor footwear, and accessories. The TaylorMade-adidas Golf brand covers a range of golf clubs, accessories, footwear and apparel, marketed under the brand names TaylorMade, adidas Golf and Ashworth.

Source: www.scottrade.com

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