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MOXC Implements Innovative O2O Strategies to Create an Effective Social Commerce Platform
Moxian, Inc. (OTCQB: MOXC) is one of China’s leading O2O platforms, helping companies connect with their customers and prospects at deeper levels than ever before. Moxian, Inc.’s interactive social media platform uses perfectly tailored features to help merchants advertise their services and products to the right target audiences. In turn, clients can play games, find friends, join groups, collect points, and redeem them in Moxian’s own online mall. Moxian, Inc. uses a combination of fun, modern strategies, and characteristics to connect prospects with companies they want to do business with.
Geolocation is not a new feature; it first surfaced in 2008 at the beginning of the smartphone revolution. However, Moxian, Inc. has integrated geolocation with its Moxian+ User App to allow users to connect with peers and businesses in their area. On the other hand, companies using the Moxian+ Business App use the geolocation feature to promote their products and services to the right markets.
MOXC also offers businesses the opportunity to use the Moxian+ Business App as a Social Customer Relation Management platform. Companies can use Moxian’s database to enforce their branding strategies and target the right audience. This allows them to build customer loyalty, bring in more business, and build a brand by targeting users that are more likely to be interested in their services. This is also achieved through Moxian’s personalized user experience, which gathers information from the Moxian+ User App. Together it creates a personalized shopping, gaming, and social networking experience for prospects, and presents them with products and services they are more likely to purchase.
A personalized user experience also means targeted ad campaigns. With this, businesses can efficiently show ads to users that are more likely to purchase their services. MOXC creates a personalized user experience, and this in turn builds the relationship between companies and prospects before they even enter the sales funnel.
Lastly, the Moxian+ User App provides user gamification to enhance customer experience and help businesses learn more about their markets. Users can choose from an array of games to play on their devices, and they can win gifts from Moxian merchants. Merchants have the opportunity to run personalized marketing campaigns, which boost qualified traffic. Moxian+ combines all of these features with offline interaction. The gifts and prizes are redeemable at merchant’s brick and mortar locations. This drives more qualified leads to both digital channels and physical locations, creating a dynamic toolkit to convert prospects into customers.
For more information, visit the company’s website at www.Moxian.com
