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Re: Chompiee post# 107183

Saturday, 05/28/2016 2:14:34 PM

Saturday, May 28, 2016 2:14:34 PM

Post# of 275878

“We’re scaling up,” says Sue Levin, Bolt Threads’ chief marketing officer. “We’re going to be producing metric tons of material in the months ahead.”

Less clear is what exactly Patagonia will make from Bolt Threads’ Engineered Silk material; both companies have thus far declined to comment on specifics of the deal. But the earliest possible debut for a Patagonia-branded item would be in 2018, Levin says, due to the brand’s product lead time.

That doesn’t rule out the possibility of some other type of Bolt Threads product hitting shelves sooner, however. The company has previously predicted it would bring a product to market sometime this year and its website presently declares, “Stay tuned. We are planning to change your clothes in 2016.”

“We’re really not interested in talking about timelines,” Levin says. “What we’re trying to do is make textiles for the next century. It’s not really a question of if they’re going to be (available) in a month, or a year.”

“Brands, especially in the outdoor space, are very interested in new technologies that are much more sustainable than previous ones,” Powell says. “I think we’ll see more of this kind of thing happening over the next year or so.”



Ok....

Got it.



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