Tuesday, July 07, 2015 11:02:08 AM
London-Based JD's Food Group Begins Distribution of Minerco/Level 5's Enhanced Sparkling Water
July 7, 2015 - Level 5 Beverage Company, Inc. (Level 5), a subsidiary of Minerco Resources, Inc. (OTC:MINE), announces that London-based JD's Food Group (JD's Food) has begun distribution of Level 5's flagship product, VitaminFIZZ®, in London. In the first week, 25 new accounts were established, and currently, the fast growing sparkling functional beverage has found placement in approximately 50 London locations.
"We are delighted to be first-in-category in the U.K. with our delicious and healthful VitaminFIZZ. With proven success in initial U.S. markets, we expect to see the VitaminFIZZ footprint expand quickly in London as well," said V. Scott Vanis, Minerco's Chairman and CEO. "As the first functional sparkling water to enter the London market, we anticipate that the VitaminFIZZ brand will then expand steadily out from London into the rest of the U.K."
As the leading distributor for premium beverages in London, JD's Food also currently distributes Coca Cola, Arizona, Naked Juice, and Ocean Spray, as well as many other top brands. JD's Food was established in April, 1987 as JD's Foods Ltd, a chilled food and drinks distributor offering a wide variety of specialty products. Their diverse selection and range of foods and beverages allows them to cater to all types of businesses from brand names to continental products. JD's Food carries more than 1,000 product lines and has more than 25 years of experience within the catering, distribution and retail trade. http://www.jdsfoodgroup.co.uk
This is the fourth major market for VitaminFIZZ, which is also distributed in New York, Southern California and Las Vegas. The enhanced functional sparkling water is now available in over 1,800 locations including major retailers like Albertsons, Walgreens, Kmart, Gelson's and Gristedes.
"With its delicious flavor profile and modern packaging, VitaminFIZZ is gaining tremendous traction in local London locations," said JD's Food Group Director, Tom Demetriou. "Based on initial feedback from London based buyers, we are confident that VitaminFIZZ will be a success in the London market, including the major chain placement."
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