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NeoMedia Enters 100th IP Agreement
Source: Business Wire
IP Portfolio Continues to Garner Respect for Patent Rights from Mobile Marketing Industry
NeoMedia Technologies, Inc. (OTCBB: NEOM), the industry’s innovator in global mobile barcode solutions, has now reached it 100th IP agreement in its ongoing patent licensing program.
“Reaching this milestone is a true testament to the strength of our IP and the respect that those in the mobile industry have for patents,” said NeoMedia CEO Laura Marriott. “As an operational company and a patent owner, we have the unique opportunity to offer services to those in the industry, encompassing our core IP, something few other providers are able to offer. According to statistics released by Chetan Sharma Consulting, in 2014, 24 percent of the patents granted by the USPTO were mobile related.”
According to Sharma’s US Mobile Market Update Q4 2014, the US mobile market continues to be the biggest market by revenue growing 21 percent to almost $400B. “Mobile continues to be THE media channel for brands and agencies to connect and engage with consumers,” added Marriott.
“NeoMedia is rightfully proud of entering it 100th IP agreement,” said David Berten, a Partner at Global IP Law Group, a firm that has been representing NeoMedia in its licensing campaign. “The company is committed to growing the implementation of QR Code technology, and licensing use of the technology to others while continuing to offer the industry’s most reliable product is one way to do that.”
NeoMedia’s barcode services and IP have powered mobile marketing campaigns by some of the world’s most recognizable consumer brands, including the leaders in technology, science, food and beverage, consumer packaged goods and financial services. NeoMedia has 15,000+ customers using its barcode creation services (NeoSphere® and QodeScan®) and its barcode reader, NeoReader® has 70+ million installations and is available free of charge in all major app stores.
