Bellatora Inc (ECGR)

[Randy Hudson]

Dear "Mick" and all of PAI's shareholders,

Thank you for your inquiry. Please accept the following as my formal reply.

On behalf of Electronic Merchant Systems Rochester, Inc., a New York corporation ("EMSR"), and First Hudson Trust of New York, a Massachusetts Trust operating under the laws of the State of Oklahoma ("First Hudson"), I am pleased to announce that EMSR and First Hudson have caused Oracle Nutraceuticals Company, a Colorado corporation ("Oracle") (US.ONCO.PK) (formerly Oncology Med, Inc.), to enter into a transaction with Petroleum Analytics International, a Colorado corporation ("PAI"), which, by the estimates of my partner, Mr. Grande, and I, will bring greater value to the company and, more specifically, to the company's shareholders.

Mr. Grande and I acquired Oracle with the intent of developing it for the benefit of our shareholders; however, enduring the former prevailing circumstances surrounding our (EMSR's and First Hudson's) development of Oracle, an opportunity arose; whereby, after performing extensive, preliminary due-diligence, we determined the company would be better managed and suited to be controlled by the individuals who represent PAI.

To this extent, Oracle was redomiciled and reorganized from Delaware to Colorado, and is now named "Petroleum Analytics International". Moreover, PAI has formed and organized a subsidiary in Colorado, named "Petroleum Analytics IP, Inc." (These filings are available for viewing at the Colorado Secretary of State's website under the respective company's name at http://www.sos.state.co.us/biz/BusinessEntityCriteriaExt.do.)

All of the obligations to closing between the parties have been completed. I will remain as an authorized representative of the company during the transition period (until the close of the transition period, which is expected to be 10 April), to aid PAI with its filings to OTC Markets Group, Inc. ("OTC"), the Financial Industry Regulatory Authority ("FINRA"), and, to whomever or whatever else, as may be required.

The company today expects to file its (amended) notifications to OTC and FINRA.

PAI represents an opportunity to the company, its shareholders, and based on its current business model, copyrighted and patented products, and in reliance of its educated and knowledgeable members of management.

I expect that the company will begin to publish its announcements (i.e., press releases, etc.) in the coming weeks and months (via various mediums) following the transition period, which begins today and will conclude on the latest date that OTC and FINRA, respectively, will conclude and approve their review of the company's notifications.

ABOUT PAI'S MANAGEMENT.

Jim Lysyk, the company's chairman and treasurer, and Dr. Ian Moffatt, the company's president, chief executive officer, and secretary, are well-respected men in their fields.

Mr. Lysyk has more than 30 years of experience in oil and gas-related products and services gained in 16 different countries. Jim started the international oil and gas service division of TARCO and is currently Director and Board Member of TARCO and its wholly owned subsidiary Accico both of which have been providing well site services in Mexico to various operators for the past 6 years and is one of Pemex’s preferred service providers. Mr. Lysyk has considerable experience in the area of automated measurement and monitoring having executed a program in Brazil, which aided in increasing overall production and more recently having implemented artificial lift solutions for oil wells in Mexico that utilized an automated measurement and monitoring system, which he developed allowing for bidirectional flow of data from oil wells to a supervisory system. Jim is also founder and Director of OTM
IOC de Mexico, an oil and gas engineering and services company startup. Previously Jim was founder and Director of Polyphase Technical Services, which delivered patented oil and gas technologies to the market and has held prior management positions at Westburne Industrial Enterprise and Rockwell Automation. While at Westburne, Mr. Lysyk managed a group that was the prime contributor to a 300% increase in gross revenue and a 35% increase in profitability. Jim is involved in several charitable organizations including Kids on the Street, Canadian University Students Organization (CUSO), Canadian Cancer Society, and the Epilepsy Society of Canada.

Dr. Moffat is a professional geologist with more than 30 years of exploration, exploitation, and development experience gained in North and Latin America, Africa, Southeast Asia, the former Soviet Union, and the Middle East. Prior to his last position at ArPetrol, Dr. Moffat was Vice-President of Exploration, New Ventures, at Talisman Energy Inc. In his 17-year career at Talisman, Dr. Moffat played an instrumental role in significant oil and gas discoveries and developments in Western Canada, Algeria, Sudan, Peru, and Colombia. During this period, he led teams that grew Talisman's Latin American acreage position and played a significant role in its execution of a global exploration, acquisition, and exploitation strategy. Prior to joining Talisman, Dr. Moffat worked for Gulf Canada both in North America and in International Exploration and Development. Most recently, Dr. Moffat held the role of Vice President Exploration for ArPetrol Inc., a publically traded E&P company with exploration and development holdings as well as a gas plant in Argentina. Currently Dr. Moffat serves on the Board of Directors of Pathfinder Oil & Gas, a private company involved in global oil and gas exploration and production. He also sits on the Board of Directors of Calgary Global Exploration Forum (CGEF), an organization that promotes the advantages of Canadian oil and gas explorers, producers, and service companies to an international audience.

ABOUT PAI.

PAI is a diversified; growth oriented petroleum-monitoring company providing solutions to a wide range of markets. Initial market capture is through implementation of OctoVise (Integrated Production Management system) for monitoring, compilation and reporting of production related data at wellheads. Information is gathered at or near wellhead (i.e., wellhead, after free water knockout, after separation) and transmitted via secure low-bandwidth network to a secure data center for archiving, analysis and data formatting and subsequent report generation. Data and reports are stored on secured servers, which can be accessed by the government or oil field operators via a secure website UMI or via smartphones, I-pads, etc. Additional monitoring and analytic options are available through the application of gas and oil production optimization on a field basis, pipeline leak and bottleneck detection as well as chain of custody monitoring of transported product in order to provide an all-encompassing oilfield solution. The system is scalable from implementation at single wellhead/separator through to full implementation across the entirety of an operators country production and distribution network or in the case of a government's regulatory applications the total of a countries hydrocarbon production and transportation network. Once a successful case history is established in one country, it can be rolled out into additional jurisdictions that face similar issues regarding data. Ian, can we come up with something that we are bridging the gap between governments/regulators and the producers with third party monitoring.

PAI'S PURPOSE.

PAI's purpose is to create long-term shareholder and consumer value through Proprietary hardware and OctoVise software systems that allow for multi-location monitoring and detection of hydrocarbon flow resulting in higher recovery and higher monetary returns for the government and producers. PAI provides a solution that is environmentally friendly and can help to optimize production resulting in long-term reduced greenhouse gas volumes as well as identify harmful hydrocarbon leaks along pipeline transportation systems.

In closing, I hope that our shareholders will extend every courtesy to the principals of PAI, as, with the exception of a few individuals, who did extend the courtesy to EMSR and First Hudson while patiently awaiting the company's development.

Of course, during the transition period (until the close of the transition period), I will continue to accept your calls and e-mails.

For additional information on PAI, please visit the company's website at www.octovise.com.

THE LEGAL STUFF.

This announcement is for informational purposes only. The information contained herein is not an offer to sell or a solicitation to buy securities of the company mentioned in this announcement, as such term is defined under the Securities Act of 1933. Potential investors should carefully read all public filings that the Company has filed or will file with OTC Markets Group, Inc., and with other reliable information services. Prior to making any investment, investors should always consult with a licensed financial advisor and legal professional to determine if the investment is suitable for you.

This announcement contains "forward-looking statements" (as such term is defined in the Private Securities Litigation Reform Act of 1995), within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (the "Exchange Act"). All statements other than statements of historical fact are, or may be deemed to be, forward-looking statements.

Forward-looking statements include any statement or graphic that may project, indicate, or imply future results, events, performance, or achievements. The forward-looking statements contained herein are based on current expectations that involve a number of risks and uncertainties. These statements can be identified by the use of forward-looking terminology such as "projects", "believes", "expect", "may", "will", "should", "intend", "plan", "could", "estimate", or "anticipate", or the negative thereof or other variations thereon or comparable terminology, or by discussions of strategy that involve risks and uncertainties. Given the risks and uncertainties relating to forward-looking statements, investors should not place undue reliance on such statements.

Investors seeking to make an investment in penny stocks, to buy stocks or funds, or to make a stock investment to diversify a portfolio, should carefully evaluate and review all available information about the company and its principals. Investing in the stock market based upon investment news or stock quote trends involves a high degree of risk and is not considered to be a safe investment such as investing in a money market account. Investors should consult with your financial advisor before making any decision related to a money investment.