Saturday, November 22, 2014 5:17:41 PM
Yes, but many, or most, of the stores that are under SpartanNash have removed the WNBD products from their shelves. It started long before SpartanNash was even in the picture. I know that for a fact because I have several Spartan, SpartanNash, distributing stores in my area and I saw the products being put on clearance in the stores in my area. The store locator may show a lot of stores carrying the product but that locator needs some serious updating or removed because at this point it's pretty much useless. It's like the Do It Best store locator that shows stores that supposedly carry 1000+ but there are store on there that have been closed for years. I wonder how many stores have dropped WNBD products over the years and how much that accounts for the 45% drop in sales? It's either that or shoppers that once bought the products are no longer buying them. What drove 45% of the customers away? People found products they like better or they are finding it harder to find retailers that still carry the products? Must be one of the other!! Even if retailers that once carried the products dropped them shoppers can still get them on line so I'm inclined to think it might be the first. People that once bought the products are finding products they like better. Either way, neither is good.
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