Itonis Inc (ITNS)

[hebroots]

That is what they sent me (I hatched over my name and some of the e-mail address, no different than others have done here), if it looks wrong to you take it up with ITNS.

I am not surprised that they fumbled yet another aspect of this market launch.

But Hensley was not the only inventor of Zicam, he had a partner named Richard Davidson, who was the marketing mastermind of Zicam. Now that Hensley is on his own, he is clueless, I think.

From September 1998 to December 2001, Mr. Davidson was the chief executive officer of Gel Tech, L.L.C., where he raised capital for the market launch and distribution of the Zicam product line. He led the marketing team that took Zicam from an unknown entity to one of the top medications in its class. He also implemented and launched line extensions to strengthen the brand name and increase company value.


http://www.forbes.com/profile/robert-davidson-2/