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SEATTLE, Sept. 25, 2014 (GLOBE NEWSWIRE) -- Baristas Coffee Company, Inc. (BCCI),Via Globe Newswire NASDAQ OMX worldwide announced today that it has begun a national media campaign promoting the premiere of the "Baristas Grounded in Seattle" reality show airing on WE tv October 11th, 2014. The TV spots promoting the show give a glimpse as to what audiences can expect to see in the premiere. The TV and radio spots are spread across multiple networks and providers and of course on WE tv. The stars have begun making personal appearances such as at the Seattle VS Denver Broncos game at the Baristas Grounded in Seattle Fan Zone. Social media awareness has also been implemented.
Barry Henthorn -- CEO commented: "We are extremely proud of the production from both a content and quality standpoint. Grounded in Seattle is such a clear departure from standard reality shows that it creates and sets a new category and standard. It's like nothing you have ever seen. To have the show not only going to air but to do so in such a ground breaking manner is a tribute to all that have participated in the process throughout its development. The responses from our partners in the media has been overwhelmingly positive. The show will continue to set Baristas apart from any other coffee company and we have had a surge of very high caliber applicants wanting to become Baristas Baristas."
"Grounded in Seattle" produced by ReelTime Partners /TurnLeft Productions (RLTR) www.reeltime.com / www.turnleftproductions.com and Baristas Coffee Company takes and unprecedented and brutally honest look into the lives behind the scenes of girls from a variety of backgrounds who work in the Baristas stands. Competition between the girls is fierce and the money and attention is undeniable for those who can rise to and stay on top but the lifestyle can disappear in a matter of a few bad shifts or a newcomer beating them out of their positions. Despite the rivalries and caddy malfeasance they must put all aside when working or making appearances as one of the coveted "Baristas" Baristas but the pressure proves too hard for many who crack or turn to drugs and alcohol to try to cope and alas a shiny new Barista takes their place. How long can the top Baristas in the country "Payton" stay on top? If not then who will take her crown? Can "Tori" the badass new superstar and 2014 calendar cover girl keep it together before the fast pace lifestyle burns out her candle? Who will trade it all in for a normal life and a new baby? And of course which of any of the newest aspiring Baristas will take their places or get flushed out before they even get started?
About Baristas Coffee Company (BCCI): Headquartered in the Seattle, Washington area, Baristas Coffee Company, Inc. was formed to create a national brand of drive-thru espresso stands. BCCI is accomplishing this by acquiring established businesses that fit its model, opening new locations, and by franchising. Baristas has separated itself from the competition with its "theme" of joining attractive female baristas in entertaining costumes preparing the finest beverages available on the market. Baristas is also the subject of "Grounded in Seattle" a reality TV show that premieres Oct. 11 on WE tv that takes and unprecedented and brutally honest look into the lives behind the scenes of girls from a variety of backgrounds who work in the Baristas stands. Baristas can currently be found in six greater Seattle area locations as well as in Florida, and Montana. Your state, Coming Soon!
For more information on this fascinating concept please visit us at www.baristas.tv
