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Re: None

Wednesday, 08/27/2014 5:43:02 AM

Wednesday, August 27, 2014 5:43:02 AM

Post# of 1112
As seen in UK Blog


investor relations APPLE/IBM/MONIToday 08:59hello every one I sent this email this morning and got this reply
Sent: 27 August 2014 07:59
To: Investor Relations; Andrew Griffin
Subject: INVESTOR QUESTION

Hello will there be any link whatsoever between IBM/APPLE/MOITISE in any way shape or form or is the IBM/APPLE partnership completely separate to the IBM /Monitise partnership .

From: Investor Relations [mailto:InvestorRelations@monitise.com]
Sent: 27 August 2014 08:19
To:; Investor Relations
Subject: RE: INVESTOR QUESTION

Hi

Think of IBM/Apple as getting IBM enterprise software onto iOS iPhones and iPads being used by IBM’s enterprise customers employees. So productivity apps, expense submission apps, customer relationship/field-sales apps, and so forth.

That’s a valuable market for IBM, but for us, paid on a per consumer basis, the employee base of banks is not our first target market. It is the consumers who have bank/card accounts that is a far bigger market for us. These use iOS, Android, and other platforms, so it makes no sense to focus on one platform (an enterprise can enforce a single platform – in the old days it was Blackberry, but as you know it is increasingly iOS).

IBM/Monitise is about getting Monitise software into consumers hands, via our (IBM and Monitise’s) enterprise clients, be they on Apple or other hardware.

The takeaway in both cases is that IBM is very serious about mobile – and together with IBM we are now far and away the leading global mobile money vendor to banks and other verticals. We believe this is a hugely important relationship.

I hope that helps

Thanks

Andrew

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