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Pulse Beverage Corp. (PLSB)

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Pulse Beverage Corporation (PLSB)

11678 N Huron Street
Northglenn, CO 80234

P: (720) 382-5476 
F: (720) 382-5474

http://ir.stockpr.com/pulsebeverage/quote

OS: 65,076,037 10/22/2015
Market Cap
6.83M
 

Transfer Agent

Transhare Corporation
Office (303) 662-1112
Fax (303) 662-1113
Email info@transhare.com







 

Key Executives

 
  Pay Exercised
Mr. Robert E. Yates ,
Chairman, Chief Exec. Officer and Pres
N/A N/A
Mr. Ron Kendrick ,
Chief of Product Devel.
N/A N/A
Mr. Paddy Sheya ,
VP and National Sales Mang.
N/A N/A
 

Management

Proven Experience

Pulse has assembled an outstanding management team of beverage industry executives that have successfully launched and/or managed the distribution for more than 25 major brands over the 20 years and have strong relationships with distributors and buyers who supply thousands of retail outlets, supermarkets, convenience stores and mass merchants.

 

Robert Yates - President and CEO
Mr. Yates is a seasoned business executive with experience in growing and managing businesses. Mr. Yates has been involved in the beverage industry for over 20 years. During this time, he generated approximately $50 million in annual sales and managed the most successful master licensee for Clearly Canadian Beverage Company through much of Canada and the U.S. His distribution portfolio included; Monster Energy Drink®, AriZona® Iced Tea, Rock Star Energy Drink®, Vitamin Water®, Perrier®, Everfresh® Juices, Ocean Spray®, Miller® Beer, Honest Tea® and Fiji® Water. He has been involved in all aspects of the beverage industry including: new product and label development, manufacturing, distribution, and marketing.In addition, Mr. Yates successfully launched his own brand, Kwencher, which he built into a 2 million case brand in two years. Mr. Yates completed a management course at Ogelthorpe University in Atlanta, Georgia, and has an associate’s degree in business administration from Highland Park College, in Highland Park, Michigan and completed a Professional Personnel Management Course with the US Air Force.

 

Ronald Kendrick - Chief of Product Development
Mr. Kendrick has been involved in the beverage industry for more than thirty years. Between 1989 and 1999 he served as VP of Operations and Product Development for Clearly Canadian Beverage Company where he managed both supply and logistical operations during a time when Clearly Canadian sales grew from zero to $180 million. Mr. Kendrick was instrumental in designing and developing new products and packages for Clearly Canadian, improving its marketing capabilities and lowering its production costs. Mr. Kendrick then founded Catalyst Development Inc. and has created products for a host of beverage companies including Baxter Healthcare where he played a pivotal role in the development of the Pulse® product line. Mr. Kendrick is the past President of the Canadian Bottled Water Association and a member of the Institute of Food Technologist, the American College of Sports Medicine, and the International Society of Beverage Technologies.

 

Parley (Paddy) Sheya - Director and National Sales Manager
Mr. Sheya brings over twenty-nine (29) years of international executive sales and distribution management experience in the beverage industry. He has a proven and successful track record in the development of brands and in building beverage brand sales and distribution systems from the ground up to multi-million case sales. A notable example includes leading Clearly Canadian® from nil to 4.8 million cases in less than 3 years as he administered 125 distributers and co-ordinated sales programs for all master distributers. He managed Kwencher® sales from nil to 1.7 million cases in less than 2 years along with bringing Blue Ox Energy Drink from nil to 850,000 cases and opening 122 distributors nationwide for what was then a new and unknown product. Mr. Sheya also managed a vast mix of beverage brands including: Jolt Cola®, Hires Root Beer®; Crush® Soda; Bubble-Up®; Country Time Lemonade®; Hansen’s Natural Sodas and Juices; New York Seltzer® and Evian Water®. Mr. Sheya, through Sheya Bros. Distributing, built a brand called Old San Francisco Seltzer which was the West’s answer to New York Seltzer. Sheya sold this brand to Cable Car Beverage Corp., owners of Stewarts Root Beer, a nationally recognized brand. During his career he has enjoyed excellent relations with major retailers such as Sam's, Wal-Mart, Target, Kroger, Costco, Walgreen's, CVS, Valero's, Public's, Win Dixie, Rainbow Foods, Safeway, Albertson's, 7-11, Circle K, Smith Foods, Kum-n-Go, Casey's, Sheetz, White Hens, Speedway, GNC, Conoco, Whole Foods, UNFI Rocky Mountain and West Coast, Sunflower Markets, Price Chopper Food Markets, Quik Trip and Vitamin Cottage and has further worked extensively with major distributors across the US as well as in Canada, Mexico, Ireland and the UK. Most recently he was the key account manager for New Leaf Brands, Inc. developing national sales for Inspiration Beverage and Bing Energy Drink. Mr. Sheya was educated at Eastern New Mexico University where he received a Bachelor of Science, Education with a Minor in Sociology. He was awarded an Athletic Scholarship (football) and Inducted into the ENMU Hall of Fame in 2005.


ORDER CABANA & PULSE DRINKS NOW ONLINE!  WWW.PULSEBEVERAGE.COM

 

Picture

Today, we are initiating coverage of The Pulse Beverage Corporation (OTCQB - PLSB), a company founded and led by the team that made Clearly Canadian Beverage a monster success which was later acquired.

Click here for their report
 

PULSE BEVERAGES ARE HERE!  AVAILABLE ONLINE NOW!  WWW.PULSEBEVERAGE.COM
 

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Business Summary

 
 

About Us


Based in vibrant Colorado, we’re committed to providing awesome tasting, healthy nutritional beverages. We know there’s so much to choose from these days in the beverage world, but believe we’re uniquely different by providing the absolute best in quality nutritional beverages, that are also good for your health. We aren’t one of the big beverage conglomerates dominating the supermarket shelves, but rather we excel at what we put in our beverages to benefit the human race, not the rat race. We’re middle-America committed to making a healthy difference in the beverage industry, while having fun living life healthy, active and large!

Mission

Our mission is to be one of the market leaders in the development and marketing of nutritional/functional beverage products that provide real health benefits to a significant segment of the population and are convenient and appealing to consumers. We have an experienced management team of beverage industry executives that have successfully launched and/or managed the distribution for more than twenty-five major brands over the past twenty years. They have strong relationships with distributors and buyers who supply thousands of retail outlets, supermarkets and convenience stores.

Products

Our initial commercial product is Natural Cabana® Lemonade. Our flagship product is PULSE® brand of functional/nutritional beverages (“PULSE®”) in three health platforms: PULSE® Heart Health Formula™, PULSE® Women’s Health Formula™, PULSE® Men’s Health Formula™. We presently manufacture, through co-packers, distribute and market both products.

In early 2011 we developed and then, in October, 2011, produced and distributed Natural Cabana® Lemonade. We launched Natural Cabana® Lemonade ahead of PULSE® in order to establish a comprehensive nationwide and international distribution system. Lemonades are widely considered to be an easily understood product as compared to a highly nutritional product such as PULSE® which requires more education at the distribution and retail level.

To ensure that the flavor profiles and nutritional platforms of our products meet the needs of consumers’ taste, health and life-style, we contract the services of Catalyst Development Inc. (“Catalyst”), a highly respected beverage product development firm located in Burnaby, BC, Canada. Catalyst developed the formulations for PULSE® under license, for Baxter Healthcare Corporation. Our product development team has ensured PULSE® is a lower calorie, great tasting functional /nutritional beverage that provides the benefits we claim on PULSE® labels. We use a hot-fill process of production to allow the PULSE® product to have all natural ingredients without the use of preservatives.

2013- Q1 UPDATE

The Pulse Beverage Corporation (OTCQB: PLSB) ("Pulse"), makers of PULSE(R) brand of functional beverages and Cabana(TM) 100% Natural Lemonade, today announced its 1st Quarter results for 2013 and issued a corporate update.

Q1-2013 Highlights:

Case sales during Q1-2013 for Cabana(TM) increased 169% quarter over quarter and 133% as compared to Q1-2012. Revenue during Q1-2013 for Cabana(TM) increased by 232% quarter over quarter and 115% as compared to Q1-2012.

Investment Highlights

PULSE® was originally developed by a major healthcare company

The Pulse® 'functional' beverage products were scientifically researched and formulated by a major healthcare company and licensed to Pulse.

Pulse owns the right to use the following Side Panel Statement for PULSE formulations for heart health, men's health and women's health: “Formulation developed under license from Baxter Healthcare Corporation”.

This right is in perpetuity and does not require any royalty payments.

The PULSE BRANDS may be the only refreshment beverage developed that actually have sufficient dosages of functional ingredients to actually promote health.

Pulse’s product mix is calculated to exploit niches that are either unoccupied or have yet to attract significant attention.

Currently, Japan is the largest consumer of vitamin enriched drinks, with 2009 sales of $8.9 billion. However, the growing popularity of the category in the United States has caused some experts to predict it will overtake Japan in 2014. Pulse goes beyond vitamin enhancement by using 100% natural ingredients and nutritional additives.

The United States has more than 2,600 beverage companies and 500 bottlers of beverage products. Collectively they account for more than $105 billion in annual sales. It is estimated that globally, more than $300 billion worth of non-alcoholic beverages are sold annually.

Financing

Pulse has in excess of $4.5 million in working capital as at March 31, 2013 including cash of $3.8 million, as such, Pulse will likely not need additional capital to finance the growth of its operations for its PULSE(R) and Cabana(TM) products. Pulse has received several offers for additional financing but has turned the offers down as it doesn't require additional financing for the foreseeable future.



http://www.pulsebeverage.com/uploads/files/Letter_to_Shareholders_of_Pulse_March_29,_2013.pdf



SEC filings SEC.gov
 
  Company Name Form Type  Filling Date  File/Film number    
  PULSE BEVERAGE 8-K 2013-02-04 000-53586
13568881
 
  PULSE BEVERAGE  10-Q/A 2012-12-17 000-53586
121268923
 
  PULSE BEVERAGE  10-Q/A 2012-11-14 000-53586
121200217
 
  PULSE BEVERAGE  10-Q 2012-11-13 000-53586
121196023
 
 
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PLSB
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SureTrader
PLSB News: Proxy Statement - Other Information (preliminary) (pre 14c) 04/25/2017 06:08:26 AM
PLSB News: Current Report Filing (8-k) 04/24/2017 06:05:39 AM
PLSB News: Annual Report (10-k) 04/17/2017 04:30:09 PM
PLSB News: Current Report Filing (8-k) 04/06/2017 07:02:46 AM
PLSB News: Notification That Annual Report Will Be Submitted Late (nt 10-k) 03/31/2017 12:27:49 PM
PostSubject
#14196  Sticky Note The New Bottles are a hit with the jane666666 04/16/17 08:09:42 PM
#11824  Sticky Note The Pulse Beverage Corporation is an innovative beverage wealththrupennies 03/17/17 11:53:54 PM
#4058  Sticky Note Our previous sticky post information Guynms26 03/04/13 08:41:11 AM
#14754   Guy, Are you still out there? dave18 04/30/17 10:35:16 AM
#14752   Did you ever start and own a beverage jane666666 04/30/17 04:34:10 AM
#14750   Big mistake never buying again!!! Its the only Brando1975 04/29/17 11:10:18 PM
#14749   Jack please relax because it will be ok. Brando1975 04/29/17 11:08:22 PM
#14748   Bobby I told you and all the others jacksira 04/29/17 10:18:54 PM
#14747   If you are talking about me I sold jacksira 04/29/17 10:15:42 PM
#14746   I agree with that. I believe driller is Brando1975 04/29/17 08:57:05 PM
#14745   Hey BobbyGee,.,I think you're onto something. sushi3528 04/29/17 08:48:37 PM
#14744   Imo they are buying. Part of their BobbyGee 04/29/17 08:44:11 PM
#14743   GO PULSE!! Caution: The "BBB-BSL-BQ-WW-SSH" tag team periodically practices BobbyGee 04/29/17 08:34:49 PM
#14742   I think they all are holding a grudge Brando1975 04/29/17 08:17:38 PM
#14739   Why are posters so nasty on this site, sushi3528 04/29/17 07:36:42 PM
#14731   Yes they certainly do. driller4oil 04/29/17 06:14:55 PM
#14729   Yates is trying to make a living at driller4oil 04/29/17 06:05:52 PM
#14727   Slime ball? Good grief Jane. Have I ever driller4oil 04/29/17 04:20:21 PM
#14725   Dear Jane, driller4oil 04/29/17 11:30:09 AM
#14724   I don't talk about other stocks on other DieselJoe 04/29/17 10:02:44 AM
#14723   Proxy Statement - Other Information (preliminary) (pre 14c) jacksira 04/29/17 02:40:22 AM
#14718   Thanks Sounds accurate. Too bad, but dumb pride and Navy87 04/28/17 05:23:32 PM
#14715   If this was "EASY" everyone would be doing driller4oil 04/28/17 03:15:07 PM
#14712   You must suck at trading! Don't listen to DieselJoe 04/28/17 03:04:11 PM
#14711   You must be young. We all learn hard driller4oil 04/28/17 02:43:01 PM
#14710   Yes but this money was borrowed money and Heretolose 04/28/17 02:37:34 PM
#14708   It took you long enough to realize what driller4oil 04/28/17 02:27:50 PM
#14707   After 65% in losses, I'm out. This Heretolose 04/28/17 02:11:27 PM
#14706   Friend of friend. Had been in a couple ChinaDude 04/28/17 12:41:40 PM
#14704   It's one thing to be a master distributor Navy87 04/28/17 12:31:42 PM
#14703   I knew he only lasted 6 months. If Navy87 04/28/17 12:27:26 PM
#14702   Where did your get that information Navy87 04/28/17 12:18:53 PM
#14701   Just saw this as I was looking at ChinaDude 04/28/17 11:36:50 AM
#14699   I'm not Bobby DieselJoe 04/28/17 09:01:09 AM
#14698   Ok Bobby Gee, nice article, thank you. Navy87 04/28/17 08:37:40 AM
#14697   This stock is going through the roof when DieselJoe 04/28/17 07:38:24 AM
#14696   No wonder DieselJoe 04/28/17 07:36:04 AM
#14695   I give the company a 60-40 chance of GTF 04/28/17 06:46:59 AM
#14694   Jack, I'm going to keep a lower profile BobbyGee 04/28/17 06:31:10 AM
#14693   Thanks Jack, appreciate you as a friend also. BobbyGee 04/28/17 05:44:48 AM
#14692   Just keep buying it is your money down jacksira 04/28/17 03:16:45 AM
#14691   I appreciate you as a friend Bobby I jacksira 04/28/17 03:03:37 AM
#14690   Great story about Sparkling-Ice, Jane. You're right, it's BobbyGee 04/28/17 12:40:08 AM
#14689   Great bob telestar 04/27/17 11:58:52 PM
#14688   Jack, First of all you are not the BobbyGee 04/27/17 11:45:18 PM
#14687   I don't see it for ccw but for telestar 04/27/17 11:32:31 PM
#14686   wanna go a few grand on that Jack? up2nuttn 04/27/17 11:32:21 PM
#14685   Fantastic storie about ice I see that coming telestar 04/27/17 11:30:28 PM
#14684   just cant stop can you must have bought telestar 04/27/17 11:26:29 PM
#14683   As the bad guy Mr. negative that I jacksira 04/27/17 11:02:03 PM
#14682   Thanks jane im eating it up. telestar 04/27/17 10:46:20 PM
#14681   I addressed this already what do they have jacksira 04/27/17 10:31:29 PM
#14680   Good work Bobby, people should read the story jane666666 04/27/17 10:28:08 PM
PostSubject