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Fresh Promise Foods, Inc. (FPFI)

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Last Post: 9/17/2014 10:41:34 PM - Followers: 349 - Board type: Free - Posts Today: 50

Introducing Harvest Soul & Chewable Juice Soon!

Transfer Agent
Pacific Stock Transfer Co.

4045 S. Spencer Street
Suite 403

Las Vegas, NV, 89119

As of 09/07/2014:

Authorized: 950,000,000

Issued and Outstanding: 280,000,000

Restricted: 5,678,316


Fresh Promise Foods Update 8/19/2014 
ATLANTA, GA, Aug 19, 2014 (Marketwired via COMTEX) -- Fresh Promise Foods, Inc. (PINKSHEETS: FPFI) a developer, processor and marketer of healthy, better-for-you food products, has announced a company update, including key production, certification and strategic planning milestones reached regarding the launch of Harvest Soul, its organic superfood juice blends.

Harvest Soul, a wholly owned subsidiary of Fresh Promise Foods, has located its state-of-the-art production facility within Atlanta-based PREP shared kitchen facility. As PREP's anchor tenant, Harvest Soul has upgraded its dedicated production space well beyond "move-in" specifications, including significant electrical upgrades to provide improved processing. Other facility equipment includes:

-- Commercial Juice Press and Grinder - allows the company to freshly squeeze or press juices.
-- Commercial Blender - large capacity 100-gallon blender, with custom electrical support to allow for flexibility in a variety of speeds.
-- Control Panel - designed to spec, the panel provides the ultimate in automation, leading to tighter controls within each blend.
-- Double-headed Piston Filler - for easy "perfect fill" every time.
-- Capper - bottle capping unit, utilizing compressed air.
-- Positive Displacement Pump - food grade stainless steel pump to move viscous product from tank to tank.
-- Clean-In-Place Tank (CIP) - designed to ensure mandatory sanitation practices are more efficient and cost effective; will utilize only food grade cleaning supplies.
-- Centrifugal Pump - ensures complete clean-out of system for flavor change-over, reducing the process by more than 75% vs. alternatives.
-- Dedicated Cooler - allows for 100% organic ingredients to remain completely segregated.
-- High Capacity - production facility is near completion, and capable of producing millions of bottles per year.


Harvest Soul will utilize Georgia-based Universal Pasteurization, where it will high pressure process (HPP) its product (a leading edge technology that retains more vitamins and nutrients than traditional methods), thus increasing shelf life tenfold in many cases.

The Company is currently in the process of seeking USDA Organic Certification, and is planning on using only 100% organic ingredients sourced from certified organic growers and distributors.

To ensure complete consumer protection and certification, the Company has commissioned an independent lab to test its finished products to confirm they are food-safe after the HPP process; results are forthcoming. Upon receipt, final certification from the Department of Agriculture will be possible.

Harvest Soul has also commissioned a law firm with expertise in product labeling, licensure and regulatory compliance issues to ensure all the necessary regulations are followed properly.

To support the upcoming consumer launch, Harvest Soul has developed an interactive website, point-of-sale materials, and other marketing support pieces:

-- Website - will describe key features and benefits of the product and allow for online purchase; the site is completed and the launch is planned to coincide with product launch.
-- Social Media - a full social media plan will support the launch, including social media feeds and posts.
-- Point of Sale - various support pieces are developed, to provide motivation and communication at retail, designed to work in a variety of retail outlets.
-- Selling materials - customized retail "sell sheets" to support sell-in are ready to release.
-- Events - sampling, in-store and local events are planned to drive awareness and trial, leading to repeat purchase. 


The Company realizes to have a successful launch, it's important to have all the pieces and parts ready to go, and launch correctly the first time. While this may appear to be a lengthy process, cutting corners will only hinder the long term success of the company and its future products. Retailers appreciate when a new product has shown strategic thought and research, and are more likely to accept those (and future) products into their stores.

This Company update was intended to provide specific detail about the status of Harvest Soul and Fresh Promise Foods, ensuring the investment community that the Company is hard at work, has engaged experts in the field and has made great progress in growing the Company.



Kevin Quirk

"I am not here to run a penny stock" ~ Kevin Quirk

Kevin P. Quirk assumes this position with more than two decades of consumer products operating experience spanning general management and senior marketing roles in Fortune 500 corporations and start-up ventures. As CEO he is responsible for determining Capsalus' strategic direction and managing performance against overall business objectives in keeping with the Company's mission. Quirk is the founder of White Hat Holdings LLC, a functional beverage manufacturer focused on children's health and wellness issues, which he sold to Capsalus earlier this year after raising multiple rounds of financing and stewarding the business to a successful exit. Before White Hat, he held a variety of senior-level marketing positions for The Coca-Cola Company, initially hired into the Coca-Cola Accelerated Program, the company's coveted management training program, from which he was charged with running the New England market. He also served as director of marketing for Minute Maid brands prior to his departure. In addition, Quirk spent nearly a decade at Anheuser-Busch, working in brand management, field sales and marketing, wholesaler development and strategic planning, most notably as market development manager of the Wisconsin territory, and as founder of the company's business development group, providing internal management consulting to a network of more than 800 distributors. Quirk earned a BS in marketing and a BA in communications from Saint Louis University, and a letter of MBA equivalence from Harvard Business School.

Quirk founded White Hat Brands, a health and wellness beverage company, where he raised capital, developed products and gained distribution, winning multiple marketing awards along the way. Quirk later oversaw the sale of White Hat which was sold privately for approximately thirty million dollars ($30,000,000). **

** Upon poster reviews, the actual sale price was amended after the sale for less than the 30 million

Steve Hutcherson, Keith Pardy, Susan Knox

Steve Hutcherson, a seasoned CPG and agency executive, brings extensive experience in identifying and adding value in client and agency environments, reimagining marketing and its evolution, especially what people will expect and how they will interact with the brands they use and love. His career is characterized by finding new revenue streams, approaches, innovations, experiences - with change management as a competency throughout. Steve was a 20 year Coca-Cola veteran in brand and operations management - including VP of Coca-Cola TM in a career where he oversaw product and package intros, such as the Contour bottle, "Fridge Pack," and Coca-Cola Trademark extensions like Vanilla Coke. He directed campaigns and integrated communications platforms for Coca-Cola and across multiple other brands, and developed properties ranging from the Coca-Cola Racing Family for NASCAR, to new activation programs from the Olympics to NFL to NCAA to American Idol. Throughout his Coca-Cola tenure he led teams to redefine value and capitalize on new value equations and new marketplace needs: whether new package forms, brands, content and campaigns, interactive and associative platforms, or the brand positioning's themselves. Steve also has extensive experience within marketing services organizations, from agencies to consultancy, holding senior leadership positions in full service and experiential agencies: leading strategic planning within a "compass point office" of a large global advertising concern; CMO for the activation arm of a global marketing asset agency; brand management lead within a marketers' advisory group; and country president for an independent experiential agency.

Announced in October 15th Conference Call that Steve is now CMO of Fresh Promise Foods and in charge of the Consumer Products Group.,%20Inc.

Keith Pardy, a global branding and technology executive has 25 years in brand development and an understanding in the convergence of all things digital. Keith was the Chief Marketing Officer at Research in Motion. Prior to RIM, Keith was SVP of Global Brand Management for Nokia in Helsinki, Finland. For 17 years Keith's was with The Coca-Cola Company, where he worked as a Managing Director / Marketing Director working in North America, Russia, Sweden, Spain and London. In his last assignment with The Coca-Cola Company, Keith was Vice President and Managing Director for the Global Emerging Brands. Keith is now refocusing his energy and investments on innovation that positively impacts peoples' daily life.

Susan Knox, a strategic consultant and corporate coach and founder of Corporate Connections, a business consulting firm that makes targeted introductions that accelerate growth and generate revenue for emerging growth and established companies. Ms. Knox excels in making connections to qualified Investors, Intermediaries, Key Decision Makers, Influencers and Industry Experts to facilitate Capital Raising Efforts, Sales, Distribution, Partnerships, Strategic Alliances and Channel strategy. Knox also provides philanthropic support to many organizations and has served as a director of the Board of the Buckhead Business Association, and currently serves as a director on the Board of Prevent Blindness Georgia and Executive Sales and Marketing Association. Ms. Knox is the Executive Director for The Ritz Group in Atlanta Georgia.



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Current Price
Bid Ask Day's Range
FPFI News: Quarterly Report (10-q) 08/18/2014 12:05:50 PM
FPFI News: Notification That Quarterly Report Will Be Submitted Late (nt 10-q) 08/14/2014 03:48:58 PM
FPFI News: Current Report Filing (8-k) 06/16/2014 11:50:32 AM
FPFI News: Current Report Filing (8-k) 06/06/2014 04:43:15 PM
FPFI News: Information Statement - All Other (definitive) (def 14c) 05/28/2014 04:10:43 PM
#52700  Sticky Note Most of this has factual basis either in BigJuan 09/15/14 03:22:37 PM
#52504  Sticky Note FPFI Chart imgoingfishing1 09/10/14 09:25:38 AM
#52360  Sticky Note FPFI has an amazingly TINY OS... wow..!!! xZx 09/05/14 02:42:29 AM
#51674  Sticky Note Harvest Soul - FB & Twitter links below. hill1323 07/29/14 04:21:18 PM
#52855   Well, maybe not a complete and accurate timeline boxtops 09/17/14 10:41:34 PM
#52854   PrepAtl just updated their FB page again 28 boxtops 09/17/14 10:38:33 PM
#52853   Yes sir, it's evident by Quirks immediate responses Snizzle 09/17/14 09:00:05 PM
#52851   "Still no response from FPFI on the license Snizzle 09/17/14 06:39:07 PM
#52850   First of all the license in April was BigJuan 09/17/14 05:48:48 PM
#52849   For the last time, I own 450 shares Pres46 09/17/14 05:21:37 PM
#52848   Hey pres. Any thoughts on that 4 dollar Snizzle 09/17/14 05:12:24 PM
#52847   Good call Juan. No announcement on licensing being Snizzle 09/17/14 05:10:07 PM
#52846   Uhmmmmm....that's clearly misleading, but hey.....we did close at Snizzle 09/17/14 05:06:54 PM
#52845   Did you ever think that they arent announcing BigJuan 09/17/14 05:01:29 PM
#52844   We closed with a 0003 trade again. Those Pres46 09/17/14 04:46:26 PM
#52843   "0003 printed again today but none hit retail Snizzle 09/17/14 04:39:53 PM
#52842   I still am a shareholder. Pres46 09/17/14 04:38:22 PM
#52840   Still no response from FPFI on the license Pres46 09/17/14 04:25:55 PM
#52839   Did you ever think that they arent announcing Pres46 09/17/14 04:22:51 PM
#52838   damn looks like we closed at .0003 which TJG 09/17/14 04:17:40 PM
#52837   I am not trying to justify anything. It BigJuan 09/17/14 02:05:42 PM
#52836   Stop trying to justify their actions. First of Millenium323 09/17/14 02:00:31 PM
#52834   Sure thing bud! Good luck! BigJuan 09/17/14 01:42:28 PM
#52833   Neh, I’m just warning new investors about this JT460 09/17/14 01:12:43 PM
#52832   That is the very nature of the OTC BigJuan 09/17/14 01:09:06 PM
#52831   So you believe it is normal for companies Millenium323 09/17/14 01:04:08 PM
#52830   LMAO, seems they do not want to fill BigJuan 09/17/14 01:03:39 PM
#52829   Great post...agree!! ty morg38off 09/17/14 12:52:50 PM
#52828   Whoever has those shares on the Ask obviously specutator 09/17/14 12:47:06 PM
#52827   Have they announced the RS day yet? Canose JT460 09/17/14 12:44:49 PM
#52826  Restored Please. Not the Canouse & Quirk bullshit again! JT460 09/17/14 12:44:22 PM
#52825   Again, the drop is from the fact no BigJuan 09/17/14 12:20:02 PM
#52824   Drop in share price is from dilution. All Millenium323 09/17/14 12:16:51 PM
#52823   A few things that are incorrect: BigJuan 09/17/14 12:10:17 PM
#52822   For me it isnt usually the drop in Pres46 09/17/14 11:42:49 AM
#52821   Most legitimate companies don't triple their outstanding share Millenium323 09/17/14 11:25:10 AM
#52820   I believe you are correct sir. I will boxtops 09/17/14 10:56:16 AM
#52819   LOL, not really, just a lot of people BigJuan 09/17/14 10:53:06 AM
#52818   Yes, at FPFI it means we have a Pres46 09/17/14 10:51:49 AM
#52817   Boom!!! $MEGA$ buy on the ASK! To the moon! Snizzle 09/17/14 10:47:20 AM
#52816   Do you understand what bid is stacked at BigJuan 09/17/14 10:07:54 AM
#52815   I don't see it that way. Guess that's Pres46 09/17/14 10:04:18 AM
#52814   Boom!!! Did you see that whopping $4 ask Pres46 09/17/14 10:00:20 AM
#52813   Won't matter if company would get something done! BigJuan 09/17/14 09:33:59 AM
#52812   Who cares. The fact of the matter is Millenium323 09/17/14 09:20:02 AM
#52811   I don't see it that way. Guess that's BigJuan 09/17/14 09:17:28 AM
#52810   You guys seem to miss the point.. who TJG 09/17/14 08:48:54 AM
#52809   Call it anything you want.. its still a TJG 09/17/14 08:46:56 AM
#52808   Yes any trades going through at .0003 have BigJuan 09/17/14 08:36:35 AM
#52807   No, it's not a retail trade ......"a predetermined Snizzle 09/17/14 08:14:45 AM
#52806   0003 printed ....its retail or a pre determined TJG 09/17/14 07:20:34 AM
#52805   There is a paragraph in the link below, NikOtt 09/16/14 09:32:20 PM
#52802   Please post factual evidence of any claims otherwise BigJuan 09/16/14 08:13:13 PM
#52801   Try looking's close is .0004. It wasn't Snizzle 09/16/14 05:37:25 PM